SEO Audit For JustDial – 60 Business Categories And Google Crawls
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JustDial.com is India’s largest local search engine only behind Google. Managing a website with over 15 million pages and over 11 million visits per day is a massive task. With changing search guidelines and user expectations, JD’s search strategy and technical team needs to constantly evolve and test a lot to keep up and dominate rankings.
Early this year, the Mumbai team connected with us to consult them on redoing SEO and structuring for 60 of their key business categories with URl corrections, Meta content updates, redirections, competitor analysis and Google webmaster support. Team ZYT worked closely with team JD to work on all objectives and delivered sterling results as expected. Rankings are improving, Click through rate increasing…etc.
Another aspect as part of the audit process was HTTPS server migration leading to some crawl issues from Google. Work is on for that part of the project and we’re expecting breakthroughs soon…
Overall a great project giving us exposure to handling SEO aspects and issues of massive websites. Thanks Team JD for their support and assistance.
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