Backlinko readers get unlimitedaccess for 14 days. 55+ tools.Instantly see any website’s estimated monthly traffic, top traffic sources, visitor engagement, and more.Written by Backlinko TeamKnowing how much traffic your competitors get, where it comes from, and how engaged...

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14 Benefits of Digital Marketing in 2025  Simplilearn.comsource

Analytics platform provides specific guidance for measuring traffic from ChatGPT, Gemini, and other AI tools.Google Analytics has introduced specific documentation advising marketers to create custom channel groups for tracking traffic from AI chatbots, marking the first time the...

New GenAI Lens tool monitors brand mentions across ChatGPT, Claude, Gemini and other major AI assistants, filling blind spots in digital marketing.Meltwater announced on July 29, 2025, the launch of GenAI Lens, a monitoring solution that tracks brand representation across major...

Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many othersLast month’s Google core update was no cake walk for some publishers.Several publishers told Digiday that unlike the March Google core update — which had minimal effects on publisher search...

Do Not Use Google’s New Chrome Update—Here’s Why  Forbessource

Download your cheat sheet and checklist to start building content that works harder.Walk away with a clear understanding of how AI search advancements affect performance, investment decisions, and internal capabilities.You’ll learn why traditional SEO tactics still matter, how query...