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Generative AI Market to hit USD 255.8 Billion by 2033 – London Daily News

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

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According to Market.us, The global Generative AI market is witnessing rapid expansion, with its value expected to surge from USD 13.5 billion in 2023 to approximately USD 255.8 billion by 2033. This exceptional rise reflects a strong compound annual growth rate (CAGR) of 34.2% between 2024 and 2033.
The growth of this market is being driven by increasing demand for AI-generated content across sectors such as media, healthcare, finance, and software development, where automation and creative augmentation are becoming core to digital transformation strategies.
In 2023, North America led the global market, securing over 42.1% of the revenue share and generating about USD 5.6 billion. The region’s leadership is supported by the presence of advanced AI research institutions, high adoption rates among enterprises, and significant investments from major tech firms. The rapid integration of generative AI into business operations – ranging from content creation to drug discovery and customer service – is reinforcing North America’s strategic position in shaping the evolution of this transformative technology.
For instance, In October 2024, IndiaAI and Meta jointly launched the Center for Generative AI, Srijan, at IIT Jodhpur, marking a strategic step toward strengthening India’s position in open-source AI development. This initiative is focused on creating a robust research ecosystem to support domain-specific generative AI models tailored to India’s unique linguistic and societal contexts. It represents a significant move to decentralise AI innovation and make advanced technologies more inclusive.
The Generative AI Market generated USD 13.5 Billion in 2023, and is projected to reach USD 255.8 Billion by 2033, growing at a robust CAGR of 34.2%, driven by increasing enterprise adoption and content automation needs.
The software segment led with a 66.7% revenue share in 2023, reflecting the growing demand for generative AI platforms, APIs, and development tools across industries.
Transformer-based architectures captured the highest technology share at 45.1%, supported by their scalability and superior performance in both text and image generation tasks, with a projected CAGR of 32.2%.
Large Language Models (LLMs) led the model segment, fuelled by advancements in conversational AI, while computer vision is expected to grow at the fastest pace, supported by increased adoption in autonomous systems, healthcare imaging, and retail analytics.
Media & Entertainment dominated end-user verticals with a 24.3% share, leveraging generative AI for high-volume, automated content creation in image, animation, and video workflows.
Natural Language Processing (NLP) was the leading application area in 2023, and is set to continue expanding, while computer vision is poised for rapid growth, particularly in surveillance, logistics, and manufacturing.
North America maintained its leadership with a 42.1% market share, backed by significant R&D investments, strong cloud infrastructure, and early commercialisation of generative AI technologies.
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92% of Fortune 500 companies have adopted generative AI, indicating deep enterprise integration and the technology’s critical role in modern digital strategy. (Source: explodingtopics)
70% of Gen Z have tried generative AI tools, showing strong early adoption among younger users and signalling future growth in consumer-facing applications.
Nearly 90% of jobs in the U.S. could be impacted by generative AI, highlighting its broad influence on workplace automation and task transformation.
By 2025, up to 95% of customer interactions may involve AI, as organisations shift toward intelligent chatbots, virtual agents, and AI-assisted service platforms.
73% of marketing departments are now using generative AI, particularly for content generation, audience targeting, and campaign automation.
Generative AI could help create 97 million new jobs by 2025, offsetting displacement concerns by opening opportunities in AI development, oversight, and creative fields.
The generative AI market generated USD 68 Billion in revenue in 2023, marking a 68% increase from 2022, fuelled by rapid commercial adoption and model innovation. (Source: aiprm)
Over two-thirds (68%) of users leveraged generative AI for asking questions, making it the most common use case across platforms.
64% of business leaders reported high urgency to adopt generative AI, reflecting pressure to innovate, remain competitive, and optimise operational efficiency.
34.7% of millennials used generative AI at least once per month in 2023, demonstrating steady engagement among digital-native professionals.
Measurement & Customisation: Focus on testing for biases and hallucinations is becoming standard. Organisations are investing in metrics and fine-tuning methods to adjust GPT‑style outputs to specific domains and reduce inaccurate content.
Revival of Unstructured Data: There is renewed emphasis on managing text, audio, image, and video data. Retrieval‑Augmented Generation (RAG) is being widely adopted to enable AI systems to reference proprietary documents alongside training data.
Inference Scaling: More compute is being allocated during inference rather than training. This shift allows real‑time applications (e.g. live editing or translation) to scale efficiently without always needing full model retraining.
Rise of Autonomous AI Agents: Multi‑agent systems are evolving beyond chatbots: AI agents now perform complex tasks like invoice processing or resolving support tickets, often with human oversight before final decisions are made.
On‑Device & Multimodal Integration: Models are being optimised for mobile deployment and are increasingly multimodal – handling text, image, audio, and speech – unlocking offline usage and privacy-focused features.
Therapy & Emotional Companionship: AI is now used for emotional well‑being. Many individuals engage with AI bots for mental health check‑ins, grief support, or general companionship, signalling a significant shift toward personal use.
Personal Assistance & Daily Life Support: Use cases include meal planning, recipe suggestions, personal styling, converting handwritten notes, and translation help during travel. These enhance daily experiences for a wide user base.
Customer Service & Compliance Agents: AI agents are deployed to draft communications, respond to inquiries, extract contract data, and summarise documents – reducing manual workload and improving process consistency.
Content Generation & Marketing Personalisation: Generative tools are used for creating blog posts, visuals, email campaigns, ad copy, and product descriptions. Combined with RAG, this enables contextualised content that aligns with brand tone and customer needs.
Creative & Multimedia Production: AI enables scriptwriting, text-to-image/video generation, music composition, and film element creation. It also supports design optimisation in architecture, fashion, and engineering.
In November 2024, Amazon Web Services (AWS) launched the Generative AI Partner Innovation in collaboration with Booz Allen Hamilton and Crayon. This move was designed to strengthen the global adoption of generative AI by providing customers access to industry-specific AI solutions and best practices. The initiative reflects AWS’s commitment to helping enterprises scale AI deployments efficiently by leveraging partner ecosystems and domain expertise.
In September 2024, IBM and Oracle entered a strategic collaboration to enhance how Oracle clients integrate generative AI. By combining IBM’s Watsonx and OCI Generative AI with third-party models, the partnership aimed to improve return on investment (ROI) and lower compute costs for businesses. This approach allowed enterprises to gain AI-driven insights faster while maintaining operational efficiency.
In October 2024, Adobe advanced its creative AI offerings by expanding Firefly to video. This update, available in a limited public beta, allowed users to generate and refine visual content using text prompts across tools like Photoshop, Illustrator, and Premiere Pro. The enhancement positioned Adobe to accelerate design workflows and empower creators with faster and smarter content generation capabilities.
In summary, the generative AI market is maturing in a measured yet fast-paced manner. Its growth is propelled by synergistic progress in AI model design, computational infrastructure, and sector-specific adoption. Organisations are adopting generative AI to drive innovation, operational efficiency, and personalized user engagement.
Investment appeal spans ecosystem layers, from compute architecture to enterprise-grade applications. Each segment presents compelling prospects for stakeholders seeking value in this growing market.
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5 hot B2B marketing trends – SmartBrief

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

All Articles Marketing Marketing Strategy 5 hot B2B marketing trends
AI is at the core of several hot B2B marketing trends today — here’s a look at five that focus on AI, SEO, Gen Z and marketing strategies from a recent SmartBrief webinar.
6 min read
By Mike Driehorst 06/02/25
Marketing Marketing Strategy
Igor Omilaev/Unsplash
Is your marketing brain spinning?
Mine is. I recently put together a brief talk on five top B2B marketing trends for a SmartBrief B2B webinar, and during the couple of weeks or so I spent pulling the trends together, I had to adjust and/or add notes and nuances to nearly all of them.
So, before this piece becomes outdated, let’s take a look at five B2B marketing trends.
While AI has been around for some time, it became a household name in marketing with OpenAI’s ChatGPT in November 2022, focusing on generative AI. The technology was OK for writing copy – drafts of social and blog posts, outlines and strategies – but it wasn’t so hot for graphics creation. There were plenty of examples of poor representation of history and just weird, even creepy images and videos (like that backyard cookout Ars Technica shared).
Where AI has had the greatest impact in marketing is on the back end, doing what computer programs do best: analyzing data, looking for trends and insights and making data-based decisions.
Brands have begun to take advantage of AI agents, which are systems or programs designed to perform specific tasks and make decisions based on preset parameters.
The results?
With the use of AI agents, Jellyfish says campaign launch times dropped 65%, performance is up 30% and infrastructure (labor, time, etc.) is down 22%.
Through custom AI ad targeting, Lenovo says campaign ROI is up 270% and Sargento says non-category purchases are up 6.6%. (See Ad Age for details.)
What does this mean?
With the ability to create effective campaigns faster, brands (and their agencies) can pivot more quickly to address changing marketing conditions, major geopolitical events or simply tweak campaigns when initial messaging or audiences are off.
Today, images and video from generative AI are notably more realistic and are being used for storyboards, mockups and other early graphic work. As Coca-Cola showed us in November, video created from generative AI can be ready for public consumption. Though the video wasn’t used as an ad, it’s a good example of the possibilities.
Organic SEO will always be vital. It’s a foundational part of marketing (until websites get replaced).
However, AI has generated a new type of SEO to be aware of: AI-generated summaries for search queries. These summaries gather information from across the web based on your search term(s) and provide detailed information, not information from your site’s meta info, with results ranked by an algorithm.
To rank within these summaries, you need to provide content on expected follow-up questions to the search queries. You need to provide deeper content — still following SEO best practices (i.e., quality content, don’t overuse keywords, etc.) – while ensuring your technical SEO (site speeds, responsive pages, etc.).
For help answering these follow-up questions, try tools like Neil Patel’s Answer The Public and tools like those from SEMRush and BrightEdge that assist with ranking within Google’s People Also Ask.
The merging of B2C and B2B marketing tactics has been no surprise. We’ve all seen it, such as the rise of influencer B2B marketing, such as using platforms like LinkedIn.
The growing presence of Generation Z (those born from 1997 through 2012) in the workforce is simply accelerating that movement.
Gen Z is about:
Members of Gen Z may not be those you’re directly dealing with or those currently making the purchasing decisions. But, they are involved in helping decision-makers research vendors and make recommendations.
And, soon enough, Gen Z will be in charge.
Don’t ignore them.
In times of economic uncertainty, marketers feel the pressure to do more. Give me that ROI!
Performance marketing (i.e., paid social, affiliate marketing, a selling focus in email marketing, etc.) takes precedence over long-term brand building. In late April, Lions’ 2025 State of Creativity report indicated that 63% of marketers are focused on short-term tactics, up from 53% in 2023.
Of course, that short-term focus also calls for flexibility. Your vendors are seeking flexibility in contract terms and conditions and, likely, you’re seeking the same for those you deal with up the supply chain (like advertisers wanting flexibility from publishers on commitments).
Now, this shift doesn’t mean you forget about brand building. As I mentioned earlier, through AI, you can pivot ad campaigns quickly to adjust your copy and graphics to focus on short-term goals. That gives you more time and money to still pay attention to showing the value of your brand and nurturing relationships with your audiences, including Gen Z.
Smartly incorporating AI agents and other tools into your martech essentially commoditizes your performance marketing, enabling you to spend your valuable time on strategy and long-term marketing goals.
Summary? Learn how to work with AI tools and agents and incorporate them into your martech, and then use the time you save to get to know – really get to know – your audiences.
As mentioned earlier, the above five B2B marketing trends are based on a SmartBrief B2B webinar I participated in. Check out the webinar on demand to see what other marketing nuggets were offered (Hint: three marketing predictions).

If you want to stay on top of the latest marketing news, trends and ad campaigns, explore and subscribe to the partner SmartBrief newsletters we offer.
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Marketing Marketing Strategy
By Mike Driehorst
Mike Driehorst is a SmartBrief senior editor, working on newsletters covering social media, advertising, agencies, interactive and multicultural marketing, as well as the mobility industry. After an early career in newspaper journalism, Mike worked in public relations, social media and digital marketing on both the agency and client side for 20 years before joining SmartBrief in early 2019.
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MLC 2025: Monank Patel’s 93, Bracewell’s blistering fifty, and vintage Pollard guide MI NY to victory over SEO – Sports News Portal

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

Stay informed with RevSportz, your one-stop destination for the latest sports articles and news sports articles. We are a sports news portal that covers a wide range of sports, including cricket, football, and more.
MI New York registered their first win in the ongoing Major League Cricket (MLC) 2025 season, defeating Seattle Orcas (SEO) by seven wickets. While chasing a target of 201, Monank Patel set the tone with a superb 93-run knock off 50 balls. Michael Bracewell followed with an unbeaten 50 off 35, and a vintage cameo from Kieron Pollard—an unbeaten 26 off just 10 balls—sealed the win. MI NY chased down the target with one over to spare.
Earlier in the match, Kyle Mayers starred for the Orcas, smashing 88 off 46 deliveries to help SEO post a competitive 200/5 in 20 overs. However, the total wasn’t enough to stop MI NY.
After this result, SEO remain winless in the tournament, sitting in fifth place with zero points from three games and a net run rate of -2.869. MI NY, meanwhile, move up to fourth with two points from three games and a net run rate of -0.074.
Monank Patel was named Player of the Match for his match-winning 93. During the post-match presentation, he said: “Really happy with the way we played, we fought till the end. These two points are really crucial to start our journey. We have been watching games in the past 2-3 days. In the second innings, when you try to hit too many shots, it is tough.”
“Wanted to spend time, get set and then play some shots. When there was some extra pace, just wanted to use my pace (and pick boundary options). We have been talking with our coach and batting coach. Everyone has a different template. I have a particular template, wanted to believe in it and glad that I am getting success. This is a special ground. Playing an international game here will be wonderful,” he concluded.
For More Exciting Articles: Follow RevSportz

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Digital Silk Helps Miami Brands Adapt SEO Strategies for AI Search with Conversational Optimization – Newsfile

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

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Miami, Florida–(Newsfile Corp. – June 25, 2025) – Digital Silk, an award-winning agency focused on creating brand strategies, custom websites, and digital marketing campaigns, announces a strategic shift among Miami web agencies toward Conversational SEO—a technique designed to help businesses improve visibility across emerging AI-driven search platforms such as Google’s SGE and Bing Copilot.

Realistic Visual Depicting AI-Driven SEO Strategy Elements in a Modern Marketing Setting
To view an enhanced version of this graphic, please visit:
https://images.newsfilecorp.com/files/10732/256671_d783044bc4388909_001full.jpg
Miami Agencies Prioritize Conversational SEO to Improve AI Discoverability
As AI search engines gain traction, SEO experts in Miami are adjusting their strategies to reflect how users naturally ask questions and seek information. This evolution, known as Conversational SEO, involves optimising content with question-based formats, structured data, and user-intent language to align with AI-powered responses.
According to recent data from Statista, the U.S. market for AI search is projected to grow by 23.1% annually through 2030, with over 50% of digital searches now conducted using voice assistants or AI-enhanced search interfaces. This shift is prompting agencies to adopt new practices to keep clients visible across these platforms.
“Conversational SEO is shaping how we structure content across all client industries,” said Jordan Park, Chief Marketing Officer at Digital Silk. “We’re seeing early results where reformatting into AI-friendly formats can potentially increase visibility across voice, zero-click, and AI-generated search experiences.”
Miami-based agencies are exploring Conversational SEO by:
New SEO Direction May Impact How Brands Gain Visibility Online
This growing focus on AI visibility is changing how success is measured. While traditional metrics like keyword ranking remain important, Miami SEO experts are beginning to track metrics such as snippet appearances, AI assistant citations, and zero-click performance.
“We’re seeing clients invest in optimising for Google’s SGE and Bing’s Copilot specifically,” added Erasmus. “This may be a more decisive factor in performance over the next 12 months as more users shift to AI-powered search.”
Digital Silk is among the Miami-based agencies now training internal teams on AI content alignment and advising clients across healthcare, banking, and B2B industries to implement conversational frameworks.
Key Takeaways
About Digital Silk
Digital Silk is an award-winning Miami Web Design Agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to support conversions and digital marketing services to help improve visibility and engagement.
Media Contact
Jessica Erasmus
Marketing Director & PR Manager
Tel: (800) 206-9413
Email: jessica@digitalsilk.com
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/256671
SOURCE: Digital Silk
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5 non-SEO factors that can help you improve your SEO rankings – Fast Company

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

5 non-SEO factors that can help you improve your SEO rankings Fast Company
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YouTube SEO in 2025: How to Rank Higher and Grow Your Channel – iTMunch

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

YouTube isn’t just a video platform — it’s the world’s second-largest search engine. With over 2.5 billion users, getting your videos noticed means mastering YouTube SEO. In 2025, the competition is tougher, the algorithms smarter, and viewers’ attention spans shorter.
So how do you make sure your content rises to the top? This guide walks you through what works today to boost your visibility, views, and subscribers on YouTube.
Just like Google SEO, YouTube SEO starts with the right keywords. In 2025, YouTube’s AI understands search intent better than ever.
✅ How to do it:
💡 Tip: Prioritize long-tail keywords (e.g., “YouTube SEO tips for beginners 2025”) to target more specific audiences.
Your video title tells both viewers and YouTube’s algorithm what your content is about.
✅ Best practices:
💡 Example:
“YouTube SEO 2025: The Ultimate Guide to Ranking Higher”
YouTube’s algorithm scans your description for context, so don’t leave it empty!
✅ What to include:
Tags have less impact than before, but they still help YouTube understand your topic.
✅ Add:
💡 Example:
YouTube SEO 2025, how to rank YouTube videos, grow YouTube channel
Read Also: Where SEO Is Heading in 2025: Key Trends and Strategic Shifts
In 2025, thumbnails drive CTR (click-through rate) more than ever.
✅ Thumbnail tips:
Tools like Canva, Figma, or Photoshop can help.
YouTube wants to see your videos keep people watching and interacting.
✅ Encourage:
💡 Pro tip: End with a strong CTA like “Comment below what topic I should cover next!”
YouTube’s algorithm reads captions and transcripts for SEO context — plus they improve accessibility.
✅ Use YouTube’s auto-captions, but edit for accuracy
✅ Upload custom transcripts if possible
In 2025, the algorithm rewards creators who post consistently and build genuine communities.
✅ Set a schedule: weekly, biweekly, or monthly
✅ Engage with your audience in comments and on Community posts
Mastering YouTube SEO in 2025 is about more than just keywords — it’s about creating videos that serve your audience and signal quality to YouTube’s AI.
If you combine strong SEO practices with valuable content, you’ll see your views, subscribers, and influence grow faster than ever.

👉 Explore more digital marketing guides at iTMunch.
Voice Search Optimization: How to Get Ahead in 2025
What Is Custom GPT and How to Create One? A Complete Guide for 2025

At iTMunch, our aim is to give our audiences the latest tech news that focuses on examining how technology is constantly changing the lives of many.
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If ChatGPT Isn’t Cutting It, Try This AI Content Creation Tool Instead – PCMag

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

If ChatGPT Isn’t Cutting It, Try This AI Content Creation Tool Instead PCMag
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Google Business Profiles Tests Social Profiles Above Google Posts – Search Engine Roundtable

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

Google is testing moving the social profile links above the Google Posts section in the Google Business Profiles / local listings within Google Search. This seems to be being tested right now.
This was spotted by Google Business Profile Product Expert, Syed M. Amir Hassan who shared screenshots of this on X. He also said, “I have noticed on several Google Business Profile clients that social media links now appear above regular post (formerly updates) in the Knowledge Panel.”
Here are two of his screenshots:

Compare that to what I see:

The Google Posts should be on top of the Social Profile button links.

Looks like a limited test

— Ben Fisher (@TheSocialDude) June 23, 2025

Looks like a limited test
Forum discussion at X.
The content at the Search Engine Roundtable are the sole opinion of the authors and in no way reflect views of RustyBrick ®, Inc
Copyright © 1994-2025 RustyBrick ®, Inc. Web Development All Rights Reserved.
This work by Search Engine Roundtable is licensed under a Creative Commons Attribution 3.0 United States License. Creative Commons License and YouTube videos under YouTube’s ToS.

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How to Use ChatGPT for SEO: 9 Ways to Optimize AI to Drive Visibility (With Sample Prompts) – DesignRush

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

How to Use ChatGPT for SEO: 9 Ways to Optimize AI to Drive Visibility (With Sample Prompts) DesignRush
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Screaming Frog vs. Ahrefs: Which is The Best SEO Tool in 2025? – Exploding Topics

June 25, 2025/in website SEO, Website Traffic/by Team ZYT

Blog > Screaming Frog vs. Ahrefs: Which is The Best SEO Tool in 2025?
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Many digital marketing professionals, myself included, use more than one search engine optimization (SEO) tool. This combo typically includes Screaming Frog and another option like Ahrefs.
So why don’t we just pick one and stick with it?
The reason is because Screaming Frog is primarily a website crawler, while Ahrefs is an all-in-one SEO platform. The two tools serve different purposes—although there’s a little overlap.
Let’s take an in-depth look at how Screaming Frog and Ahrefs are different … and when you might want to use both.
The Screaming Frog SEO spider is a web crawling tool that mimics the way search engines access and view your website. The tool offers detailed information about:

Screaming Frog is useful for analyzing individual sites, but you can’t use it to conduct keyword research or look at a map of your search engine results page (SERP) competitors.

I use Screaming Frog when:
I like that Screaming Frog produces easily downloadable reports in spreadsheet format and lets me explore site architecture in a visual way.

Screaming Frog is also a solid choice when you want to:
Screaming Frog has a free version that allows you to look for SEO issues on sites with fewer than 500 pages.
To audit larger sites or take full advantage of Screaming Frog’s crawl configuration options, you’ll need the paid version. Options start at $279 per license, per year. Volume discounts are available if you purchase five or more licenses at once.
Ahrefs is a comprehensive SEO tool that you can use for on-page SEO, off-page SEO, search engine marketing (SEM), and more. Its standout features include:

Ahrefs is a great choice whenever you need to conduct on-page and off-page SEO research. Unlike Screaming Frog, Ahrefs works for both technical site audits and keyword research.

Ahrefs also includes tools for pay-per-click (PPC) advertising, content optimization, local SEO, and more.
I used Ahrefs as my tool of choice for many years. While I’ve since switched to Semrush, I still find Ahrefs to be a reliable and helpful platform for both conducting keyword research and improving a website’s performance.
You can use Ahrefs for free on a site that you own. This plan only gives you access to site-specific metrics; you can’t use it to conduct keyword research.
If you want to use more of Ahrefs’ features, including analyzing SERPs and auditing sites you don’t own, you’ll need a paid plan. Options start at $29 per month; some features, like the Ahrefs Brand Radar AI or Content Kit, require an additional monthly fee.
If you’re strictly working on improving your site’s on-page and technical SEO, then you may be well suited by a single Screaming Frog license. And if your primary interest is in keyword research, then Ahrefs will be a better fit.
Check out how the two tools stack up in terms of website audits, link building, content marketing, and more.
The biggest difference between the Screaming Frog and Ahrefs site audit tools is how the results are presented to users. Screaming Frog gives you multiple sheets of data; it’s up to you to figure out what actions to take.

Ahrefs, on the other hand, provides less data up front but gives you a list of suggested fixes organized by importance—from correcting duplicate headers to addressing problems related to pagespeed insights reports. You can also automate crawls so they happen on a recurring basis.

The Verdict: Experienced SEO professionals should give Screaming Frog a try, as you can customize nearly every aspect of a web crawl (with a paid license). Beginner SEOs and small business owners will be better served by Ahrefs’ list of post-audit fixes and recommendations.
Ahrefs and Screaming Frog both include tools to help you analyze your site’s internal links and find opportunities to add new connections.
Ahrefs site audits include access to an internal linking report that suggests spots to embed new links. I find this tool to be hit-or-miss: sometimes works well, other times it suggests linking low-value pages in a way that would clutter my landing pages with too many links.

Screaming Frog offers a similar feature, though it requires connecting your account to an API from select large language model (LLM) companies like OpenAI.

If you do that, though, you can save specific prompts that will identify pages that have semantic similarity. You can then use this information to connect related pages through internal links.
The Verdict: Ahrefs’ internal link identification tool is much easier to use than the Screaming Frog workarounds—and potentially cheaper, in the long run, as you don’t have to pay for an LLM API key and credits on top of your SEO tool license.
Screaming Frog isn’t helpful when it comes to backlink analysis. Because the tool only accesses pages of the site you’re crawling, you aren’t able to analyze the larger SERP or other sites' links.
Ahrefs is a great tool for conducting backlink analysis and improving the health of your backlink profile. You don’t even have to run a complete site audit—just pop a domain into the Site Explorer tool and click the backlinks report to see all of the sites linking to yours.

You can then sort and organize the results by domain reputation, page traffic, and more. This is useful for identifying toxic backlinks.
The Verdict: You’ll need to use Ahrefs (or a similar tool like Semrush) if you want to conduct backlink analysis on your site.
The only way to use Screaming Frog for competitor analysis is to crawl a known competitor’s site with the tool. While you can do this, and it might show you some of their strengths and weaknesses, I find this to be overkill.
Ahrefs is a better choice for conducting competitor analysis, as you can:
Find out who’s linking to them and build a better backlink strategy.
The Verdict: Ahrefs is a much more actionable and straightforward choice than Screaming Frog when it comes to doing competitive analysis.
Screaming Frog is a little better than the standard Ahrefs plans when it comes to content optimization tools.

While you can’t use Screaming Frog to generate lists of semantic keywords or score your text’s SEO value, you can see a decent amount of information about your existing pages. Screaming Frog’s LLM API integration can also help you identify duplicate content based on semantic similarities.
If you choose to add the Ahrefs Content Kit onto your plan for an additional $99 per month, though, you can generate semantic keywords for different topics and get an SEO score for content you create with their grading tool.
The Verdict: Try Screaming Frog—it gives you the most information about your content, without the need to pay for an additional tool on top of your software license. For even better content optimization support, though, try a dedicated tool like the Semrush SEO Writing Assistant.
Screaming Frog isn’t useful for keyword research. Because it doesn’t return information about SERPs or sites other than the one you’re crawling, there’s not much you can do with it to find new keywords.
Ahrefs is a better choice if keyword research is a high priority for you. Each keyword report includes information about:

If keyword research is the only reason you’re considering Ahrefs over Screaming Frog, though, give our free keyword research tool a try. You can use it to see basic data about any keyword without a subscription.
The Verdict: Ahrefs is a better choice than Screaming Frog if you’ll be doing a lot of keyword research.
Screaming Frog can show you if a page is indexable by search engines, but it doesn’t include any information about when and where you appear in search results.
Ahrefs, does, though—its position tracking reports make it a much better choice for anyone concerned with monitoring their SERP rank over time.
The Verdict: Use Ahrefs to track how your site appears in Google SERPs over time. Screaming Frog can help you make your pages more appealing to search engines, but it can’t show you how your work has (or hasn’t) paid off in terms of SERP rank or organic traffic.
I really like Screaming Frog for SEO analysis, but I’ll be honest: the interface is clunky. It’s a very utilitarian tool. This is fine for me as I’m someone who’s well versed in how it works and what data I want to find.
If you’re new to SEO, though, or even new to Screaming Frog, it’s going to take a while to figure out what you’re doing. You’ll need to experiment with crawl settings and configure the tabs that appear in every crawl result until you’re happy with the tool.

Ahrefs is much easier for new users to navigate. Every tool is clearly labeled and organized in the app’s menu; you’ll be prompted to set your preferences any time configuration is an option.

There are also lots of user-friendly Ahrefs tutorials and lessons available on the company’s website and on YouTube.

The Verdict: Ahrefs has a friendlier user interface than Screaming Frog does—this is doubly true if you’re new to the world of SEO.
You can do a lot of great technical and SEO strategy work with Screaming Frog and Ahrefs—either by using one tool or both at the same time. But there are a few things missing from both platforms, including:
While you can use LLM APIs to enhance your Screaming Frog crawl analysis, you can’t gather any information about how your brand appears in LLM search results.
Ahrefs doesn’t offer a dedicated way to track LLM rank for specific keywords, either. The closest option is the Ahrefs Brand Radar tool, which lets you get a feel for how your brand is represented in ChatGPT, Perplexity, and the AI Overview.
Tip: I like using the Semrush position tracking tool as it lets me set up specific keyword lists and track ranking changes across both Google and ChatGPT. Give it a try if you want to know how your brand ranks for very specific queries across traditional and LLM search.
Analyze how LLMs like ChatGPT feature your brand and get actionable recommendations to improve your business strategy, products, and market position.
Screaming Frog offers zero support for trend analysis, and Ahrefs’ trend data is very minimal. The Ahrefs Keywords Explorer tool shows you historical and projected search volume growth, but no information about topic popularity on other channels.
For that, you’ll need a dedicated trend spotting tool like Exploding Topics. I actually recommend getting an Exploding Topics Pro subscription regardless of the SEO tool you use—be it Screaming Frog, Ahrefs, or another option.

This is because Exploding Topics gives you deep insights about the popularity of different topics across multiple channels. You’ll know exactly what your audience is interested in, and where they’re talking about it—highly valuable information for any digital marketing campaign.
Give Exploding Topics a try with a free seven-day trial and see how its unique trend forecasts can help you get more value out of your Screaming Frog website crawls or Ahrefs SERP analysis.
Use real-time topic data to create content that resonates and brings results.
Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.
Use real-time topic data to create content that resonates and brings results.
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Written By
Emily Gertenbach
Writer
Emily is a freelance content writer at Exploding Topics. A former news correspondent, she has over 15 years' experience creati… Read more
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