Social Media Marketing Copyright Rules for Businesses
In recent time every business wants to make their presence on Social Media. Then if you are using Facebook, Twitters, LinkedIn and other social media platforms to promote your business, then you must know about the social media etiquette rules that your business should follow.
If you are trying to break the rules, then your marketing results will plummet.
But no need to worry because there are some copyright rules and regulations for social media that your business needs to follow if you want to stay away from expensive legal trouble?
With that in mind, here we explain some basic copyright rules to follow when you promote your business online and engage with people through social media marketing. There are 5 basic copyright rules are:
- Assume Your Use is Not Covered by Fair Use
- Make Sure You Own It (or Have Permission to Use It) before You Publish It
- Don’t Fight the DMCA, Understand It and Abide by It
- Beware of Creative Commons
- Get Federal Copyright Registration for Your Creative Work
These are the five basic social media copyright rules that you have to follow and avoid copyright infringement. So now we discuss in details about this copyright rules:
1. Assume Your Use is Not Covered by Fair Use:
Fair use could be a sticky, cloudy, messy, confusing, insert similar adjectives of your alternative, slope. Fair use was created to allow limited use of a copyrighted work for reasonable purposes without having to actually get the owner’s permission to use it. Fair use doesn’t mean free use.
Ask yourself these four questions before you deem your use of someone else’s creativity:
- What is the purpose and character of the use of the work?
- What is the nature of the copyrighted work?
- What part of the work was used compared to the whole?
- What is the effect of the use of the work on the potential value or market of the original copyrighted work?
2. Make Sure You Own It (or Have Permission to Use It) before You Publish It:
Owner and author (or creator) both are different things, and the difference between owner and the author can mean the difference between your getting into big and expensive trouble or not…read more
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