Tag Archive for: #AdaptiveSEO
Google is working on another huge multitasking upgrade for Android tablets – Android Authority
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17 hours ago
Over the past few years, Google has made major changes to the Android OS to better accommodate tablets and other large-screen devices. These include new features like a taskbar, desktop windowing, enhanced drag-and-drop support, improved app adaptability, and more. Despite these improvements, most people would agree that Android tablets still have a long way to go before they can replace PCs, largely because of their limited multitasking capabilities.
Thankfully, we know that Google is working to improve Android’s multitasking capabilities. The company is making big changes to the platform in preparation for Android-powered PCs, and these changes will benefit not only future Android PCs but also existing Android tablets. One such change Google has been exploring is the ability to launch any Android app in a floating bubble, taking a niche feature currently reserved for messaging apps and turning it into a powerful, general-purpose multitasking feature.
When we first reported on this “bubble anything” feature a year ago, we were excited by its potential to transform multitasking on Android, especially when combined with the new bubble bar on tablets. This combination of features would allow you to easily multitask with two, three, or more Android apps at once, even on smaller tablets that can’t comfortably fit more than two apps on screen.
Unfortunately, Google never ended up releasing this “bubble anything” feature. We assumed this was because the company had scrapped it, as it often does with features that don’t work out or become redundant. However, we’ve discovered new evidence suggesting Google hasn’t scrapped the feature but has instead tweaked it to better fit in with the existing tablet interface.
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New code within the latest 2510 Android Canary release reveals Google’s plans to add a new way to create a floating bubble: dragging an app’s icon to the bottom corners of the screen. I found new strings within the Pixel Launcher app, which is responsible for both the home screen and the taskbar. These strings suggest that the educational promo appearing when you first interact with the taskbar will add a new tutorial. Here’s what the educational promo currently looks like:
The new tutorial Google’s working on will inform users that they can “drag [an app] to the bottom corners to make it float.” An accompanying animation will show “how to create a bubble from the taskbar using a drag gesture.”
Here are the relevant strings that I found:
And here is the accompanying animation. It shows an app being dragged from the taskbar toward the right half of the screen, which previews the split-screen mode. However, instead of releasing the icon to enter split-screen, the animation shows it being dragged to the bottom right corner, launching the app in a smaller bubble window.
(Note: I didn’t include another variant of this animation that shows the same drag gesture with the “transient” taskbar.)
While these new strings and animations don’t explicitly confirm you’ll be able to launch any Android app in a floating bubble, they strongly indicate this capability is coming. Android currently only lets you create bubbles from conversation notifications, a feature limited to supported apps. However, since Android already lets you put any app on your taskbar, it wouldn’t make sense for Google to limit this new drag-to-bubble gesture to just messaging apps. We know Google has been working to make the bubble feature compatible with any app, and we believe the company is leveraging that work for this new gesture.
This approach differs from the previous iteration of the “bubble anything” feature, which required tapping a button on the home screen or in the recents menu. In contrast, the new drag gesture is more aligned with how other multitasking features work on tablets. It starts by dragging an app from the taskbar and ends with dropping it onto a specific part of the screen, similar to how you initiate split-screen mode.
I can’t guarantee that Google will launch this feature, but the addition of a tutorial is a good sign. We doubt Google would create a tutorial for a feature it has no intention of releasing, though plans can always change.
We don’t know when Google plans to launch this feature, but I wouldn’t be surprised if we see it in the third quarterly platform release (QPR3) of Android 16 next March. Google has launched major new tablet and multitasking features in quarterly releases before, so the timing would make sense. Be sure to follow Android Authority to find out what happens!
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Top 10 Online Reputation Management Companies in 2026 Announced – FinancialContent
Brand and personal perception live and die on Google’s first page; the need for expert online reputation management (ORM) has never been more urgent. In 2026, leading firms are not just removing harmful content, they’re building systems of trust, authority, and visibility across platforms.
Check out the official Top 10 Best Online Reputation Management Companies of 2026, highlighting firms that deliver measurable results in brand protection, negative content suppression, and search engine credibility.
Top 10 Online Reputation Management Companies in 2026
Reputation Pros
Keever SEO
ASAP Digital Marketing
Elite Reputation Management
FatRank
Reputation.Online
Searcharoo
360 Privacy
PromoSEO
Florida-SEO-Company.com
Meet the Firms Leading Online Reputation Management in 2026
#1 – Reputation Pros (Miami, FL)
Reputation Pros, founded by Scott Keever, stands as the definitive leader in online reputation management for 2026. It is the only ORM firm actively helping clients navigate the intersection of Google’s evolving algorithms and generative AI systems, making it uniquely qualified to defend and grow brands in the new era of digital visibility.
The firm’s proprietary reputation engineering model integrates:
Advanced technical SEO
Schema and structured data architecture
AI-driven sentiment analysis
Google-compliant content suppression
Long-form authority asset creation
Reputation Pros is trusted by CEOs, public figures, venture-backed founders, law firms, medical groups, and enterprise brands facing existential threats to their visibility. The firm excels in high-stakes removals, real-time media containment, and proactive brand defense—while also building durable digital trust signals across Google Search, Google News, and Google Business Profiles.
Its approach is results-first, data-backed, and fully aligned with E-E-A-T principles (Experience, Expertise, Authoritativeness, and Trustworthiness)—a vital differentiator in a landscape increasingly shaped by AI interpretation and entity understanding.
“Reputation Pros sets the gold standard for ORM,” said one industry analyst. “No other firm combines advanced SEO, lasting suppression, and strategic trust-layering the way they do. They don’t just respond to reputation threats—they architect long-term visibility control.”
Reputation Pros is not just the best ORM firm. It’s a strategic partner for those who understand that in 2026, Google is the new business card, and AI is the new reputation engine.
#2 – Keever SEO (Tampa, FL)
Keever SEO, founded by Scott Keever, is a nationally recognized digital marketing agency with a dedicated Online Reputation Management (ORM) division focused on negative content suppression.
The firm is best known for its precision in Google Business Profile optimization, search result repair, and National SEO strategy, delivering outcomes that boost credibility and conversions. Keever SEO combines local SEO dominance with reputation-first content frameworks to help clients regain control of their brand narrative in high-intent search environments.
From law firms and medical practices to entrepreneurs and service-based professionals, Keever SEO is the agency of record for clients seeking speed, clarity, and sustained local trust signals.
“Keever SEO is where local rankings meet reputation recovery,” said one digital analyst. “They don’t just suppress the negative. They build visibility, trust, and pipelines—simultaneously.”
Whether recovering from a visibility setback or proactively building a reputation moat, Keever SEO provides the infrastructure to restore, protect, and scale local authority.
#3 – ASAP Digital Marketing (North Carolina)
ASAP Digital Marketing has gained national attention for high-velocity campaigns that blend ORM with press releases, link detox, and branded asset management. With clients in real estate, fintech, and executive protection, ASAP focuses on speed, compliance, and reach.
“ASAP is fast, lean, and relentless in fixing what others overlook.”
#4 – Elite Reputation Management (Global Clients)
Elite Reputation Management serves enterprise-level clients across finance, politics, and professional services. The firm is known for discreet crisis response, legal content takedowns, and Google Knowledge Panel optimization. Their ORM services are highly customized, often involving negotiations with search engines and content arbitration.
“Elite Reputation Management plays at the highest level. When stakes are existential, this is who brands call.”
#5 – FatRank (United Kingdom)
Founded by James Dooley, FatRank is a hybrid ORM and SEO agency delivering authority-driven suppression, media placement, and SERP control. Their strength lies in data systems and automation, allowing them to deploy large-scale ORM campaigns quickly across regions and industries.
“FatRank brings scale, speed, and structure to the reputation conversation.”
#6 – Reputation.Online (Remote, EU and US)
Reputation.Online is a modern ORM agency specializing in digital asset creation, video removal, and AI-generated monitoring for brand sentiment. The firm serves influencers, crypto brands, and SaaS companies looking to maintain control over brand impressions across search and social.
“One of the most future-ready ORM shops in the game.”
#7 – Searcharoo (UK)
Searcharoo provides white-label link-building and ORM services to agencies worldwide. With a focus on media coverage, link reclamation, and branded content distribution, the firm has quietly become a go-to backend partner for hundreds of digital marketing firms.
“Searcharoo has quietly powered the ORM success of dozens of agencies behind the scenes.”
#8 – 360 Privacy (Washington, D.C.)
360 Privacy specializes in executive protection, data removal, and privacy-first ORM for C-suite clients, military veterans, athletes, and investors. Their proprietary processes focus on removing personal information from data brokers, suppressing exposure, and minimizing threats from OSINT indexing.
“360 Privacy doesn’t just manage reputation—they manage risk.”
#9 – PromoSEO (UK)
Another powerhouse from James Dooley, PromoSEO operates as a lead-gen SEO firm with robust ORM capabilities. PromoSEO has excelled in asset cleanup, brand reinforcement, and removal strategies for service businesses and high-volume affiliate marketers.
“PromoSEO knows how to reverse-engineer SERPs—and rebuild a reputation from scratch.”
#10 – Florida-SEO-Company.com (Florida)
Florida-SEO-Company.com rounds out the top 10 with localized ORM services targeting attorneys, medical professionals, and entrepreneurs across the Southeast. With strengths in GMB optimization, local reviews, and schema-based content strategies, the company helps small businesses bounce back fast from bad press or reviews.
“This team understands how local business reputations are won—and lost—on search.”
ORM in 2026: A New Standard for Accountability
All 10 firms on this list share one thing in common: They deliver reputational results that can be verified—in the search results, in reviews, and in stakeholder trust. As more individuals and companies face attacks from media, trolls, competitors, or outdated content, these firms offer tested strategies for recovery and resilience.
For businesses navigating reputational risk, working with a proven ORM agency is no longer optional. It’s foundational.
Media Contact
Company Name: Reputation Pros
Contact Person: Scott Keever
Email: Send Email
Address:1221 SW 2nd Ave
City: Miami
State: Florida
Country: United States
Website: https://reputationpros.com/about/
Is traditional SEO still relevant in 2025, or are AI-driven strategies taking over? – SitePoint
With search engines evolving and AI tools like ChatGPT influencing content creation, it’s getting harder to tell which SEO practices truly matter. Are backlinks and keyword research still king, or is the game shifting entirely?
If you depend on organic search traffic, then soon all your SEO strategies will go to vain because google has started providing this “AI Overview” snippet on top of SERP which (in 99% of cases) answers the querer’s search phrase. For the querers, this is obviously good news in terms of efficiency, but for site owners this is nothing but impending doom.
There might be some exceptions such as niche blog topics where little information is available; the “AI Overview” couldn’t provide much details in such cases, the querer has to click the SERP and visit your web page.
Another strategy is to collect genuine back links from reputed social networking sites by indulging in organic activity yourself, a bit slower strategy and more work but ultimately more rewarding in long run.
If your site seeks to answer a specific question, and do so in a paragraph or two, then you will suffer from the AI searching.
If, however, your site actually has… oh whats the word i’m looking for… depth, and isnt just a vain scramble for thin-content link juicing… then the AI search will only help your site, because it will point at your site as the sources of the information, and thus you’ll be at the top of the search results for when someone is looking for more.
If your site is thin-content link-juice squeezing… good riddance?
Who decides whether a web page is filled with “depth” or just “vain scrambles for thin-content link juicing”? In the age of big tech capitalism, it’s easy to see how influential sites responsible for ad revenues and bottom lines of search engine companies will naturally tend to occupy the top rankings in SERP regardless of depth in their content, while lesser known sites can fail to rank despite having all the technical depth and intellectual rigor in them.
It’s understandable why this happens and the platforms and algorithms work this way, but let’s not pretend that the rankings are all purely organic, merit based and all.
Who decides whether a web page is filled with “depth” or just “vain scrambles for thin-content link juicing”?
If you have to ask that question about your site, then you’ve already answered it in everyone else’s minds.
In the age of big tech capitalism
You’re a very… “movie trailer psychology” sort of person. Every one of your posts is “In a world where…<insert overreaching global scale scenario when you’re talking about a single website>”. Maybe rather than trying to make posts about global issues, scale it down a bit? Not every problem is systematic.
but let’s not pretend that the rankings are all purely organic, merit based and all.
I… didnt say that? Also, please point out to me these rankings. I’d like to see numbers. Anywhere. Ever. (Hint: Google is not a “ranking” system.)
Are backlinks and keyword research still king
When exactly when did content abdicate the throne, I think I missed that.
google has started providing this “AI Overview” snippet on top of SERP which (in 99% of cases) answers the querer’s search phrase. For the querers, this is obviously good news in terms of efficiency, but for site owners this is nothing but impending doom.
That may depend upon the purpose and nature of your site. If the site is purly to provide information on a given subject, I can see how AI Overviews may steal your clicks away.
And I do hear a lot of take about this lately from “SEO people”, but working in e-commerce, the overview isn’t going to (physically) sell something, even if it influences what you buy, such as answering “What’s the best [insert product type] in 2025?”. To actually purchase the product, you still need to vist a retail site. So you need to work to make it your site they buy from.
Granted, e-commerce is not the entire web, but it’s one scenario whe the AI overview won’t satisfy someone’s needs.
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DFW Website SEO Agency Sets New Standard as Go-To Digital Growth Partner for Business – 24-7 Press Release
DALLAS, TX, October 23, 2025 /24-7PressRelease/ — As brands focus on more clicks, conversions, and credibility, digital marketing partners go to Digital Marketing Agency Dallas which blend creativity, data, and strategy to deliver measurable results.
Backed with a 97% client retention rate and a proven track record of organic traffic for local enterprise agencies, they turn digital visibility into tangible business value.
From small startup to established enterprise, DFW Website SEO digital marketing Agency dallas set a new benchmark for performance-driven marketing.
DFW Website SEO: Redefine Digital Growth in Dallas
Dallas is buzzing with digital energy as it stands at the center of it all, which transforms how local brands connect, convert, and compete.
Digital Marketing agency Dallas redefines digital growth for businesses that refuse to settle for average.
Local Expertise, Global Standards
DFW Website SEO combines knowledge of the Dallas market with cutting-edge global digital marketing strategies, which ensure businesses not only rank but also compete on the bigger stage.
ROI-Driven SEO & Marketing Strategies
It’s not just about traffic but generates high-quality leads, conversions, and measurable business growth with every campaign designed to maximize ROI.
Full Spectrum Digital Solutions
From PPC, SEO, content marketing, and social media to website optimization, DFW Website SEO provides end-to-end digital services that work together to drive results.
Data-Backed Decision
Every strategy is backed with decisions and not just random guesses. With proper analytics, performance metrics, and market insight, clients are offered transparency and confidence in their growth journey.
Tailored Growth Plans
There are no cookie-cutter solutions; we craft custom strategies aligned with each business’s goals, audience, and industry dynamics.
Innovative & Agile Approach
By leveraging AI, automation, and the latest marketing technologies, we ensure clients stay ahead of trends, not behind them.
Core Pillars of the DFWWebsiteSEO Approach
Performance First SEO & Conversion Focus
DFW Website SEO goes beyond simple ranking. Their SEO strategies are built to convert, targeting not traffic but high-value leads that drive revenue. That combine:
Technical SEO: Ensure websites are optimized for search engines and user experience.
Content Strategy: Create engaging and informative content that attracts and retains the right audience.
Link Building: Build authority and credibility through quality backlinks.
Integrated Paid Media & Advertising
Paid campaigns are not just in isolation but fully integrated with the overall digital strategy. This includes:
Search & Social Ads: Targeting audiences on Google, Instagram, Facebook, and other platforms.
Retargeting Strategies: Engaging previous visitors to encourage conversions.
Holistic ROAS Mindset: Every ad is measured for return on ad spent and not just impressions or clicks, which ensures every dollar invested drives tangible results.
Website Design, UX & CRO as Growth Levers
Having a great website is more than aesthetically pleasing; it’s a conversion engine. The right Digital marketing agency Dallas ensures:
UX That Drives Action: Visitors easily navigate, engage, and take desired actions.
A/B Testing & Funnel Optimization: Continually testing design, message, and layouts to maximize leads and sales.
Data, Transparency & Strategic Reporting
We offer clear and actionable insight, not just vanity metrics. Their approach includes:
Clear Dashboard: Real-time analytics showing performance across channels.
Metrics Tied to ROI: Every number reflects business growth, not just traffic or likes.
Real Conversion: Transparent communication ensures clients understand strategy, results, and next steps.
What Sets DFW Website SEO Apart?
Local SEO That Delivers Calls
We specialize in dominating local searches to ensure your business appears in “near me” searches, Google Maps, and local packs to attract customers right in your service area.
Proven Expertise in SEO
Our team understands the unique needs of businesses and offers personalized SEO practices that apply to industry-specific SEO strategies that bring in real calls and paying customers.
Data-Driven Strategies for Real Results
Every decision and every strategy we implement is backed by deep research, analytics, and proven SEO methods. We focus on generating measurable results, which means more traffic, ranking, and revenue.
Transparent Reporting & Communication
We offer transparency and clear reports that are easy to understand, and you will know how your locksmith SEO campaigns are performing. No fluff, no confusion, just honest results.
Long-Term Growth Partner
We do not aim for quick fixes or wins; we believe in building sustainable SEO strategies that keep businesses thriving and ahead of the competitors in the long run.
Success Stories & Use Cases
Local Dallas Businesses: Turn Clicks into Customers
The small Dallas-based service company leverages SEO and local optimization to increase the organic traffic in just six months, which results in a 70% increase in new client inquiries.
E-Commerce Brand: Scaling Beyond Borders
The online retail brand used integrated paid media and retargeting strategies to expand beyond Texas, which increased sales revenue by 150% while maintaining the high ROAS.
Professional Services: Authority & Visibility Boost
The healthcare providers and law firms improved brand authority through content marketing and link-building campaigns, which rank on the first page for multiple competitive keywords and attract high-value clients consistently.
Website Optimization: Convert Visitors to Leads
By focusing on UX design, conversion rate optimization, and A/B testing technology, the website is transformed into a conversion powerhouse, which increases lead capture by over 120% in just three months all thanks to Digital Marketing Agency Dallas.
Data-Driven Campaigns: Make Every Dollar Count
Businesses implement advanced analytics-driven strategies with measurable impact that redefine real-time data, which result in higher engagement and qualified leads.
Innovation & Technology in Digital Marketing
Harnessing AI for Smarter Campaigns
AI tools are transforming how businesses reach their audience, which enables personalized messaging, smarter targeting, and predictive analytics, which offer high engagement.
Automation That Saves Time & Boosts Efficiency
From automated email sequences to social media scheduling, automation streamlines repetitive tasks, which allows marketing teams to focus on creativity.
Advanced Analytics for Better Decision Making
Analytics platforms offer real-time insight into campaign performance, which helps businesses pivot strategies quickly and maximize ROI.
Innovative Tools for Website Optimization
Tools like session recording, heatmaps, and A/B testing allow marketers to optimize UX, eliminate bottlenecks, and increase conversion in the user journey.
Stay Ahead of Trends
By adopting the latest trends from AI chatbots to voice search optimization, businesses remain competitive in the rapidly evolving digital era.
With measurable results, innovative strategies, and a client-first approach, DFW Website SEO Agency set a new standard as the go-to digital growth partner for businesses. With brands thriving online, they not only improve visibility but also drive real growth, which proves that smart SEO and digital marketing turn clicks into long-term success.
# # #
DFW Website SEO
DFW Website SEO Agency
Dallas, Texas
United States
Telephone: 469-902-6969
Email: Email Us Here
Website: Visit Our Website
Blog: Visit Our Blog
Competing with AI: SEO Strategies for the New Google – Brand Vision
Stay informed with the best tips, trends, and news — straight to your inbox.
Stay informed with the best tips, trends, and news — straight to your inbox.
Updated on
Published on
Google now blends AI answers, classic web results, and social-style perspectives. To keep winning, your plan must connect research & strategy, content SEO, website audit, and website development into one system that’s fast, understandable, and easy for Google to reuse. Below is a practical playbook for competing with AI—grounded in Google’s own documentation and current web standards.
AI answers now sit above classic results, and Google cites pages it trusts and understands. Here’s the fast plan for competing with AI with solid SEO Strategies for the New Google:
AI Overviews can appear above classic results, with citations to sources Google trusts and understands. “Perspectives” and other modules widen the surface area for credible, first-hand voices. Knowing where and how your topic is answered tells you what to build next—short, quotable blocks for AI; deeper guides for classic SERP; community angles for perspectives (The Keyword).
If you need a straightforward answer on how to compete with AI, it is all about creating content that competes with AI. AI Overviews favor pages that answer the question directly, with specific, verifiable details and clean structure. Use clear headings, one-sentence takeaways, short steps, and on-page citations to primary sources; Google’s guidance still centers on helpful, reliable, people-first content (Google Search Central).
Google understands topics as entities (people, places, products) tied together with relationships. Plan content hubs that cover the core entity and its subtopics, then use internal links and schema to show those connections. This improves disambiguation and eligibility for rich displays (Search Central structured data overview).
Before publishing more content SEO, remove technical friction. Check index coverage, canonicals, robots rules, and 404s in Search Console; then raise Core Web Vitals with image, script, and template fixes. INP ≤ 200 ms, LCP ≤ 2.5 s, CLS ≤ 0.1 are the “good” thresholds (Search Console, web.dev CWV).
Modern formats (WebP/AVIF), HTTP/2+ delivery, critical CSS, and lean JS are table stakes for the new Google. Use semantic HTML, proper headings, and ARIA only when needed so both users and crawlers parse your meaning quickly (web.dev performance, Search Central SEO starter guide).
Schema doesn’t guarantee rankings, but it helps AI and classic search understand your page and unlock rich results (logos, products, videos, FAQs, how-tos). Use only markup that reflects visible content and validate before release (Search Central structured data).
Google’s guidance emphasizes experience, expertise, and accountability. Show author names, bios, primary sourcing, last-updated dates, and contact or editorial policies—especially on YMYL topics. This helps both users and systems assess reliability (Search Central “Creating helpful content”).
Links still convey reputation, but manipulative tactics trigger spam systems. Focus on earning links from relevant coverage, partners, and useful tools; avoid paid placements that violate policy. Review Google’s spam policies before any outreach push (Search Central spam policies).
AI-assisted creation is allowed when it’s helpful and accurate; what fails is mass-produced, unreviewed, or unoriginal content. Use models for outlines, tables, and QA, but keep humans for research, claims, and examples. Google evaluates content by value, not production method (Search Central on AI content).
AI and users both love clear diagrams, step photos, and short explainers. Compress assets, add alt text and transcripts, and mark up videos for eligibility in video features. Fast, understandable media boosts both CWV and reuse in AI modules.
If you operate locally, complete and keep updating your Google Business Profile; relevance, distance, and prominence drive local visibility. For products, use high-quality images, price/availability, and Product schema to qualify for rich results.
Track impressions, clicks, and positions in Search Console; annotate when pages get cited in AI Overviews (you can often infer from traffic and query shifts). Pair SEO with business metrics—leads, sales, qualified demos—so wins survive algorithm chatter (Search Console).
What are the top SEO Strategies for the New Google?
Answer clearly, mark up content, speed up pages (INP/LCP/CLS), and prove credibility with authors and sources.
How do I start competing with AI today?
Create quotable answer boxes, add schema, compress images, and fix indexing issues in Search Console.
Where do content SEO and research & strategy fit?
Plan around topics/entities, then publish people-first guides with on-page citations and internal links.
What should a website Audit include now?
Index coverage, Core Web Vitals, structured data validation, internal links, and duplicate/canonical fixes.
How does website development impact SEO?
Efficient images/JS/CSS, semantic HTML, and stable layouts make pages faster and easier for Google to use.
Competing with AI isn’t a trick; it’s about building pages that are fast, credible, and easy to reuse. Tie research & strategy to content SEO, confirm the basics in a regular website audit, and keep website development lean and accessible. Do that, and you’ll show up in classic results—and give Google’s AI every reason to point back to you.
Disclosure: This list is intended as an informational resource and is based on independent research and publicly available information. It does not imply that these businesses are the absolute best in their category.
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Dana Nemirovsky is a senior copywriter and digital media analyst who uncovers how marketing, entertainment, technology, and cultural trends shape the way we live and consume. At Brand Vision Insights, Dana has authored in-depth features on major brand players, while also covering global economics, lifestyle trends, and digital culture. With a bachelor’s degree in Design and prior experience writing for a fashion magazine, Dana explores how media shapes consumer behaviour, highlighting shifts in marketing strategies and societal trends. Through her copywriting position, she utilizes her knowledge of how audiences engage with language to uncover patterns that inform broader marketing and cultural trends.
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Roomster Updates Google Play App to Meet New Google 16 KB Memory Page Requirements – The National Law Review
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Thailand’s Tourism Authority Wins Two Global Awards for AI and Digital Innovation at World Tourism Awards 2025 – Travel And Tour World
Published on October 22, 2025
Thailand’s Tourism Authority (TAT) has made history by winning two major global awards at the World Tourism Awards 2025, recognizing the country’s innovative use of artificial intelligence (AI) and digital marketing in the tourism sector. These prestigious accolades underscore Thailand’s leadership in Smart Tourism, with TAT’s groundbreaking AI-driven initiatives revolutionizing the travel experience for both domestic and international visitors. The TAT-AI system, launched in 2025, provides personalized, real-time travel insights and helps create data-driven marketing strategies, positioning Thailand as a tech-forward destination. The country’s successful “Half-Half Thai Travel” campaign, which promotes domestic tourism through financial incentives, also earned global recognition for its positive economic impact. With these awards, Thailand not only solidifies its role as a global tourism hub but also sets a new standard for digital transformation in the travel industry, offering enhanced services for tourists while fostering local economic growth.
Two Global Awards for AI and Digital Innovations Received by TAT (World Tourism Awards 2025)
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The Digital Transformation TAT (Tourism Authority of Thailand) garnered for its recognition was exemplified by the World Tourism Awards 2025 Thon Thailand has received for the use of artificial intelligence and innovative digital marketing strategies employed by TAT in further propelling the Thai tourism industry and the enhanced travel experience of tourists. Thailand has set the bar on tools and incorporation of AI in travel marketing.
The Awards were presented in Bangkok on the 20th of October 2025 during the ceremony held at the Royal Museum of Fine Arts. The tourism industry has digital tools and AI topping the list of game-changer technologies. Using AI technology Thailand tourism has digital technology innovations in travel marketing.
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The initiatives are the TAT-AI system and the cutting-edge “Half-Half Thai Travel” campaign in use for sustainable tourism.### TAT Wins Best Use of AI in Travel at World Tourism Awards 2025
The first-ever award received by TAT at the World Tourism Awards was for Best Use of AI in Travel. TAT-AI, one of the new tools under the Thailand Tourism 4.0 strategy, officially started operating in 2025. This AI implementation and the use of machine learning and advanced analytics provides travelers with customized trip recommendations.
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TAT-AI integrates the National Tourism Data Warehouse, a comprehensive database of Thailand’s tourism statistics and analytics, which provides the foundation for TAT-AI to deliver customized recommendations. In collaboration with major technology companies like Google, TAT-AI employs Google Cloud and Gemini AI tools for real-time travel recommendations. Tourists receive tailored travel suggestions during their trip and offer instant feedback on the system.
The TAT-AI system augments Thailand’s ability to predict marketing travel and tourism advertising distributions. This shifts the focus on demand generation for promotional travel campaigns, off purpose to well marketed areas, to be more individualized to the specific and personal tourism goals.
Travelers avail of time-sensitive recommendations on potential attractions and activities and the most efficient routes to approach them. Consequently, with TAT-AI, travelers can concentrate on experiencing all of Thailand, without the stress of over missing the treasured aspects of the country. This remarkable customized service will set a new paradigm in travel throughout Thailand.
TAT Wins Most Innovative Tourism Campaign for “Half-Half Thai Travel”
Thailand won a second award for the World Tourism Awards 2025 under the MOST INNOVATIVE TOURISM CAMPAIGN for the “Half-Half Thai Travel”[…]
Constructed with the intent of promoting domestic tourism, this campaign for the TAT increased travel subsidization to Thai citizens by 50% on accommodation costs, significantly increasing the domestic travel routed.
Limited to 50,000 domestic trips, the aim of the campaign put in place the goal to stimulate the local economy by increasing affordability on local tourism. Local hospitality businesses, especially the SMEs like local hotels, restaurants, and travel agencies, have benefited significantly from this employer-promoted travel.
The “Half-Half Thai Travel” campaign includes TAT’s Amazing Thailand Platform, a piece of digital infrastructure that consolidates data from travelers and businesses. This platform fosters a cashless tourism ecosystem that enables tourists to digitally book stays and activities, where payments for services offered are cashless. The campaign is responsible for the circulation of 35 billion Baht in the economy, a figure that is set to rise further into the circulation of the economy as the program continues.
TAT’s awards have positive effects on Thailand’s airlines and hospitality industries. The World Tourism Awards 2025 certainly provides recognition for Thailand’s digital tourism innovations and also creates the opportunity for positive digital innovations within Thailand’s airlines and hospitality industries. Thailand’s travel sector is also a fundamentals to the country’s economy, and as such, creates growth in the travel sector both internationally and domestically for tourism.
Thailand’s Airlines Prepare for Increased Tourist Arrivals
Thailand’s tourism growth directly impacts the country’s airline industry. With Thailand positioning itself as a Smart Tourism hub, there is a probable increase in the number of travelers for Thailand’s airline companies. As national airline Thai Airways and Bangkok Airways prepare for new travelers, so do budget companies like AirAsia. Thailand’s tourism sector customizable travel offer promoted by TAT’s digital advertisements is the focus of travelers and tourists.
Thai Airways, Thailand’s carrier, is in a position to take advantage of the increased demand TAT digital campaigns promoted. Thai Airways has a focus on technology, and tourists and travelers alike are looking for more seamless travel and technology to assist in their travel plans and to enhance their overall experience. As travelers pass through Thailand, many choose to enroll in the airline’s loyalty program to enhance their travel experience for their next trip.
Furthermore, anyone who uses Bangkok Airways knows that they can use their regional flights to connect to Cambodia, Myanmar, and Vietnam, and within the country. They should also anticipate the increase in Australian and other Asian domestic and regional tourist levels. Accordingly, I see that they are most likely going to market their flights to connect within the country during the off peak season to recoup their December and January airline profits. I also see that they can anticipate increase usage during the off peak season because the increase in January Australians connecting flights to the Thai domestic flights also connect to other Asian countries.
Airline travel within Thailand is a key indicator of tourist arrivals to Thailand. With the increase of guided and unguided travel to Thailand, I see Thai Airways as one of the most domestic and international connected airline to Thailand. I also see other airlines, such as Bangkok Airways and Nok Air, should anticipate the same increase in clientele and profits within the January off peak season market.
The “Half-Half Thai Travel” campaign provides another important benefit of aiding local accommodation providers, particularly in small towns and rural locations. The local businesses, in including boutique hotels and luxury hotels and resorts, have case due the increased domestic travelers visiting and patronizing these former neglected local destinations. In the case of Accor Hotels, which has numerous high-end hotels in Thailand, the increased domestic and regional tourism has proved beneficial.
Thailand’s Travel Experience: Improved Accessibility and Convenience
Aside from the airlines and hotels, the Thai tourism industry has made consolidation of the Thai travel as part of the tourism ecosystem. An initiative relevant in this case is the introduction of the COVID-19 quarantine era policy, the TouristDigiPay. The initiative is a step aimed and aligning digital ease of currency use and pay as part of techno digital cash travel pay loop. The initiative allows the seamless p conversion of travelers digital currency as a prepaid Thai currency offered to international travelers.
The travel ecosystem of Thailand offers the extensive use of digital technology to provide and streamline allot of different and disconcordant shaped Thai tourism product . In this case, the TAT’s promotional flexible digitized payment systems and artificial intelligence in the multiple industries has impacted tourism a lot. Less time and effort is diverted to the travel logistics and more time to enjoy Thailand’s extensive tourism offer of a rich history, warm culture, and beautiful landscapes.
Recommendations For Traveling To Thailand In 2025
- Book Flights Early: Although Thailand has numerous carriers, booking your flights early helps secure better prices and ensures your preferred flights are available, especially during the top tourist seasons. Search for promotions for Thai Airways and Bangkok Airways for inter-regional flights, while AirAsia is low-cost option for domestic flights.
- Look out for Local Travel Promotions: The ‘Half-Half Thai Travel’ program provides discounts on hotel stays for Thai nationals and is envisioned to include international travelers. As such, there are likely to be travel promotions for foreigners.
- Experience New Technology in Hotels: New hotel offerings include AI technology like automated personalization for room preferences, and requesting services in real time. For an AI hotel experience, try one of the Hiltons or Marriotts.
- Visit Thailand’s New Less Crowded Areas: The promotion by TAT is encouraging travelers to explore Thailand’s national tourist attractions. Thailand has many hidden gems such as Chiang Rai and Sukhothai that are beautiful, but are not as touristy as other destinations.
- Get the TAT-AI App: The TAT-AI app has live travel data and tailored recommendations on local sites of interest, places to stay, and restaurants.
Flight Arrangements for Trips to Thailand
For anyone wanting to go to Thailand, Thai Airways flies directly to Thailand from New York, London, Sydney, and Tokyo, which gives international travelers greater access to Bangkok. Bangkok Airways also connects to more minor Asian cities, which helps Asia travelers get to Thailand and Bangkok.
Thailand’s low-cost airline, AirAsia, provides inexpensive flights from Southeast Asia and has routes from Jakarta, Kuala Lumpur, and Singapore. With their reasonable prices, flexible flight times, and Southeast Asian routes, AirAsia earns many travelers to Thailand and is a great option for travelers on a budget due to their inexpensive tickets and well priced flights.
Thailand’s Tourism Authority (TAT) clinched two prestigious World Tourism Awards 2025 for its innovative use of AI and digital marketing. These accolades highlight the country’s leadership in Smart Tourism, enhancing the travel experience for visitors worldwide.
Wrapping Up
TAT’s AI and digital marketing integration signifies a paradigm shift in Thailand’s tourism experience. Enhanced personalization and convenience are key trends Thailand uses to maintain its status as a top Asian tourism destination, as its World Tourism Awards achievements have proven digital tourism capabilities. The incorporation of convenient and budget-friendly options points to Thailand’s continual increase in tourism.
The growth of tourism will benefit key players like Thai Airways, Hilton, and Marriott, and will have positive effects on the airline and hospitality sectors. As more tourists visit Thailand, the entire travel cycle, including flights, accommodations, and other travel-related packages, will be streamlined and convenient.
Innovations and new tourism initiatives focused on digital ease and sustainability enhancements will emerge in Thailand in 2025, making it one of the best visits in the recent decades. Thailand guarantees an exquisite and memorable modern travel experience, customized according to the requirements of every type of travelers: families, couples, and adventurers.
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