Refund and Cancellation Policy

Last Updated: 5 August 2026

This Refund and Cancellation Policy explains how cancellation requests, service credits, and refunds are handled for services purchased from ZoomYourTraffic Web Solutions.

This Policy should be read together with our Terms and Conditions, Service Delivery Policy, Privacy Policy, and the proposal or service agreement applicable to your engagement.

1. Scope of This Policy

This Policy applies to fees paid directly to ZoomYourTraffic Web Solutions for:

• Digital marketing projects
• Monthly, quarterly, or annual retainers
• Digital audits and consulting
• SEO, AEO, GEO, content, and outreach services
• Website design, development, and maintenance
• Analytics and dashboard services
• Marketing automation
• Paid campaign management
• Training and implementation services
• Other services stated in an approved proposal

Where a signed agreement contains different cancellation or refund terms, the signed agreement will take priority.

2. Submitting a Cancellation Request

Cancellation requests must be submitted in writing to business@zoomyourtraffic.com.

The request should include:

• Client or company name
• Project or service name
• Invoice number
• Reason for cancellation
• Requested cancellation date
• Relevant supporting information

A telephone call, chat message, or informal discussion will not by itself complete a cancellation unless ZYT confirms it in writing.

3. Cancellation Before Work Begins

Where the Client cancels before ZYT has started discovery, planning, onboarding, production, account setup, resource allocation, or third-party purchasing, the amount paid may be refunded.

The refund may be reduced by:

• Payment gateway or bank charges that cannot be recovered
• Taxes that cannot be reversed
• Third-party expenses already approved and paid
• Other non-recoverable costs disclosed to the Client

4. Cancellation After Work Begins

Once work has started, the Client will be responsible for:

• Work completed
• Time already spent
• Research and planning performed
• Resources reserved or allocated
• Deliverables already supplied
• Approved external costs
• Non-cancellable third-party commitments
• Taxes and payment processing costs that cannot be recovered

Where a prepaid amount remains after these deductions, the unperformed and uncommitted portion may be eligible for refund.

A change of mind, internal change of management, budget reduction, change in business priorities, or decision not to use completed work does not automatically make completed services refundable.

5. Project-Based Services

For milestone or project-based work:

• Completed milestones are non-refundable.
• A milestone is considered started when research, planning, design, development, writing, setup, or resource allocation for that milestone begins.
• Amounts received for an unstarted future milestone may be refundable after deducting outstanding charges and non-recoverable expenses.
• Work completed up to the cancellation date will be provided after all outstanding amounts are settled.
• Files, source materials, credentials, or intellectual property may be withheld until applicable invoices are paid.

6. Monthly Retainer Services

A monthly service cycle is non-refundable once that cycle has started and resources have been allocated.

Unless the proposal states otherwise:

• Cancellation should be submitted at least 30 calendar days before the next renewal date.
• Services will continue until the end of the paid cancellation period.
• Fees for the active service cycle are not refunded merely because the Client does not use all allocated services.
• Work, hours, content slots, meetings, or campaign capacity not used during the service cycle do not automatically carry forward.
• A cancellation received after a renewal invoice becomes due may apply from the following service cycle.

7. Quarterly and Annual Plans

Where a quarterly or annual plan has been purchased at a discounted rate, cancellation will be reviewed based on work completed and resources committed.

Any eligible refund may be calculated after deducting:

• Completed service periods
• Work in progress
• Setup and onboarding costs
• Non-recoverable third-party expenses
• Approved advertising or software costs
• Contractually committed resources
• The difference between the discounted plan price and the standard price applicable to completed service periods

No refund will be issued for a completed quarter or other completed service period.

8. Non-Refundable Charges

The following are ordinarily non-refundable once incurred or commenced:

• Discovery, consultation, audit, and strategy fees
• Onboarding and account setup charges
• Completed work and approved deliverables
• Rush or priority service fees
• Advertising budgets and media spend
• Domain registration and renewal charges
• Website hosting charges
• Software, plugins, subscriptions, and licences
• Stock photographs, video, fonts, and other licensed assets
• Printing, travel, courier, or production expenses
• Influencer, publisher, directory, or platform fees
• Payment gateway and international transfer charges
• Taxes that cannot be reversed
• Work performed outside the original scope with Client approval

9. Advertising and Third-Party Expenses

Payments made to search engines, social platforms, publishers, software providers, hosting companies, domain registrars, or other third parties are governed by the refund rules of those providers.

ZYT cannot guarantee or issue a refund for an amount retained by a third party.

Unused advertising balance remaining directly in a Client-owned advertising account will remain subject to the applicable platform’s policies.

10. Dissatisfaction With Results

Digital marketing results depend on multiple external and Client-controlled factors.

A refund will not ordinarily be issued solely because:

• A particular search ranking was not achieved
• Traffic did not reach an expected level
• A campaign generated fewer leads than expected
• Leads did not convert into sales
• An AI platform did not cite or recommend the Client
• A third-party platform changed its algorithm or policy
• The Client did not implement recommendations
• The Client delayed approval or publication
• The Client’s website, pricing, offer, sales process, or market conditions affected performance

ZYT will, however, review concerns where the agreed services were not delivered substantially in accordance with the approved scope.

11. Service Delivery Concerns

The Client should provide written details of any material service issue as soon as reasonably possible.

ZYT will review the concern and may:

• Correct the affected deliverable
• Complete an omitted agreed item
• Reperform the affected work
• Provide an appropriate service credit
• Propose an alternative resolution
• Approve a proportionate refund for an undelivered portion

Where an issue can reasonably be corrected, ZYT should be given an appropriate opportunity to do so before a refund is considered.

12. Client Delays and Inactivity

A project may be paused where the Client does not provide required access, content, information, payment, approval, or feedback.

Client-caused delays do not automatically qualify for a refund.

Where a project remains inactive for an extended period:

• The original schedule may no longer be available.
• Resources may need to be reassigned.
• A new delivery schedule may be required.
• A restart or rescheduling fee may apply.
• Pricing may be revised where the scope, platform, or technical requirements have changed.

ZYT will communicate any applicable restart conditions before work resumes.

13. Duplicate or Incorrect Payments

A verified duplicate payment or payment made for an incorrect invoice amount will be refunded or adjusted against another invoice, as agreed with the Client.

The Client should provide the payment reference and relevant invoice details to help us verify the transaction.

14. Refund Processing

Approved refunds will ordinarily be initiated within 7 to 10 business days after:

• The cancellation calculation is completed
• Required banking information is received
• Outstanding invoices or adjustments are resolved
• The refund is formally approved

The time taken for the amount to appear in the Client’s account may depend on the bank, card provider, payment gateway, or international transfer system.

Refunds will normally be made through the original payment method wherever reasonably possible.

15. Service Credits

Where appropriate, ZYT and the Client may agree to apply an eligible amount as a service credit instead of issuing a cash refund.

Service credits:

• Must be confirmed in writing
• May be subject to an expiry date
• Cannot be transferred to another party without approval
• Cannot normally be exchanged for cash after acceptance

16. Chargebacks and Payment Disputes

Clients should contact ZYT before initiating a payment chargeback so that the concern can be reviewed and supporting records can be provided.

Initiating an unjustified chargeback for properly delivered services may result in suspension of services and recovery of applicable costs.

Nothing in this section prevents a Client from using a lawful payment dispute process.

17. Cancellation by ZYT

ZYT may cancel or suspend an engagement where:

• Payments remain overdue
• Required information or access is repeatedly withheld
• The Client requests unlawful or misleading work
• The Client breaches a material agreement
• Staff members are subjected to abusive or threatening conduct
• Continuing the work creates a material legal, security, or reputational risk

Where ZYT cancels for reasons unrelated to Client breach, ZYT will review the unused prepaid portion and refund any amount relating to work that has not been performed or committed.

Where cancellation results from Client breach, ZYT may deduct completed work, committed resources, third-party expenses, and outstanding amounts before calculating any refund.

18. Force Majeure

Where delivery is materially affected by an event outside the reasonable control of either party, the parties may agree to:

• Reschedule the work
• Extend the delivery period
• Pause the engagement
• Apply an appropriate service credit
• Cancel the undelivered portion

Any refund will be limited to the amount attributable to services that cannot reasonably be rescheduled or delivered, after deducting completed work and non-recoverable costs.

19. Statutory Rights

Nothing in this Policy is intended to remove or restrict any refund, cancellation, or consumer right that cannot lawfully be excluded.

Where applicable law provides the Client with a mandatory remedy, that legal requirement will take priority over an inconsistent provision of this Policy.

Contact Us

For questions about these Terms and Conditions, contact:

Registered Address:

Zoom Your Traffic Web Solutions
Model colony, a 1/2 Kusum Sahniwas,
Harekrishna Mandir Road, Shivaji Nagar,
Pune: 411016, Maharashtra India.

GST: 27AAAFZ8735B1Z3

Official Correspondence Address:

B4, Patil Garden Tejas Nagar,
Kothrud,
Pune:411038, Maharashtra, India.

Workplace Address:

Office no 205, 11 Mayur,
Near Karve statue,
Karve Rd, Kothrud,
Pune:411038., Maharashtra, India.

Email: business@zoomyourtraffic.com

Business Enquiry: +91 9922965797