10 Must-Have AppSumo SEO Tools for Marketers in 2025 – 99signals

Success in SEO comes down to using the right tools. Whether you’re optimizing for search rankings, conducting audits, or building backlinks, the right software can give you a competitive edge.
If you’re looking for lifetime access deals on top-rated SEO tools, AppSumo is the place to find them. Instead of paying for costly subscriptions, you can grab these one-time purchase tools and improve your SEO strategy without recurring fees.
In this article, I’ve rounded up 10 of the best SEO tools on AppSumo that can help you boost rankings, drive traffic, and outshine your competitors—without paying monthly fees!
SEO tools can be expensive, especially when you’re locked into monthly or yearly subscriptions. AppSumo changes the game by offering exclusive lifetime deals, allowing you to pay once and get access forever. Instead of worrying about recurring fees, you can invest in essential SEO tools upfront and use them for years to come—without additional costs.
For marketers, agencies, and business owners, this means huge savings and a high return on investment. Whether you’re optimizing websites, tracking keywords, or building backlinks, AppSumo gives you premium SEO tools at a fraction of the cost of traditional SaaS subscriptions.
Looking for more must-have lifetime deals beyond SEO? Check out our in-depth roundup of the 50 best AppSumo lifetime deals this month to find top software tools for marketing, productivity, and business growth—all available for a one-time payment.
When selecting the best SEO tools, we considered factors such as user reviews, pricing, features, and overall effectiveness in improving SEO performance.
Tired of juggling multiple tools to keep your website in check? It’s like trying to bake a cake with one hand tied behind your back—frustrating and messy.
What if there was a single, user-friendly dashboard to monitor your site’s SEO, speed, uptime, and more?
Meet Screpy, the ultimate AI-powered platform to make website management a breeze.
With Screpy, you can analyze your website and track your keywords all in one dashboard, making it easier to stay on top of your SEO game.
While some users have faced challenges with crawling and support response times, others have found value in the evolving features and improved support. It seems like Screpy is on a journey to enhance its offerings, which is something to keep an eye on.
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Investing in Screpy can save you time and money in the long run by consolidating multiple tools into one platform, reducing the need for additional subscriptions.
Whether you’re a small business owner or part of a marketing agency, Screpy can adapt to your needs, making it easier to manage multiple clients or projects without the hassle.
To get started with Screpy, simply sign up, connect your website, and let the AI do the heavy lifting. You can customize your dashboard to focus on the metrics that matter most to you.
💰 AppSumo Lifetime Deal: $59
Rating: 4.67 (Total: 886+)
👉 Get Screpy on AppSumo
If you’re looking for a way to streamline your content creation process, Writecream might just be the tool you need.
Imagine having an AI-powered assistant that can help you whip up everything from blog posts to cold emails in a fraction of the time it usually takes.
With its user-friendly interface and a variety of templates, Writecream makes it easy to generate high-quality content quickly.
Whether you’re a marketer, a copywriter, or just someone who loves to write, this tool can help you unleash your creativity without the usual hassle.
While some users have faced challenges with the tool’s performance in different languages, many have praised its efficiency and versatility in generating various types of content. It seems that Writecream is a solid choice for those looking to enhance their writing process.
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Investing in Writecream can save you both time and money by reducing the need for multiple writing tools and subscriptions, allowing you to focus on what really matters—creating great content.
Whether you’re working on a marketing campaign or just need to write a quick blog post, Writecream adapts to your needs, making it easier to produce content efficiently without the usual stress.
To get started with Writecream, simply sign up, choose a template that fits your project, and let the AI do the heavy lifting. You can easily customize the generated content to match your voice and style.
💰 AppSumo Lifetime Deal: $59
Rating: 4.84 (629+ reviews)
👉 Get Writecream on AppSumo
Navigating the world of SEO can feel overwhelming, especially if it’s not your forte. Squirrly SEO steps in as your friendly guide, offering AI-driven suggestions that help you optimize your content in real-time.
It’s designed to make SEO accessible for everyone, from bloggers to small business owners.
With features like keyword research, content optimization, and SERP tracking all in one place, you can focus on creating engaging content that actually ranks.
Plus, the step-by-step guidance is a game-changer for both newbies and seasoned marketers.
Users appreciate Squirrly SEO for its intuitive guidance and practical resources. Many find it especially helpful for identifying areas of improvement on their sites, making it a solid choice for anyone looking to enhance their SEO efforts.
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Investing in Squirrly SEO can save you money in the long run by consolidating multiple SEO tools into one platform, allowing you to focus your budget on other important areas of your business.
Whether you’re launching a new blog post or optimizing an existing page, Squirrly SEO adapts to your needs, providing tailored recommendations that make the process smoother and less stressful.
To get started with Squirrly SEO, simply sign up, connect it to your WordPress site, and follow the guided tasks provided by the AI. You’ll receive personalized to-dos that help you improve your site’s performance step by step.
💰 AppSumo Lifetime Deal: $99
Rating: 4.73 (486+ reviews)
👉 Get Squirrly SEO on AppSumo
If you’re looking to simplify your SEO efforts, SiteGuru is a solid choice.
This tool runs a comprehensive audit of your website, providing you with a clear, actionable to-do list to enhance your rankings.
It’s designed for everyone, whether you’re just starting out or have been in the game for a while.
By combining insights from Google Search Console and Google Analytics, SiteGuru helps you track your SEO performance and identify opportunities for improvement.
Plus, the user-friendly interface makes it easy to navigate, so you can focus on what really matters—growing your traffic.
Users appreciate SiteGuru for its straightforward approach to SEO. Many find the actionable insights particularly helpful, making it easier to tackle their optimization tasks without feeling overwhelmed.
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Investing in SiteGuru can save you money in the long run by reducing the need for multiple SEO tools. With its comprehensive features, you can focus your budget on other essential areas of your business.
Whether you’re launching a new site or optimizing an existing one, SiteGuru adapts to your needs, providing tailored recommendations that make the process smoother and less stressful.
To get started with SiteGuru, simply sign up, run an audit on your website, and follow the actionable tasks it provides. You’ll be guided step-by-step to improve your site’s performance effectively.
💰 AppSumo Lifetime Deal: $69
Rating: 4.95 (500+ reviews)
👉 Get SiteGuru on AppSumo
WordHero is your go-to AI writing assistant that makes creating content a breeze.
Whether you’re drafting blog posts, social media updates, or even emails, this tool helps you generate high-quality text in just a click.
It’s designed for busy marketers, entrepreneurs, and anyone who needs to produce engaging content quickly.
With its user-friendly interface and a variety of templates, you can easily find the right style and tone for your writing.
Plus, it’s GDPR-compliant, so you can use it with peace of mind.
If you often find yourself battling writer’s block, WordHero might just be the solution you need to streamline your writing process.
Users often rave about how WordHero helps them overcome writer’s block and boosts their productivity. Many appreciate the variety of templates available, making it easier to create tailored content for different platforms.
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Investing in WordHero can save you money in the long run by reducing the need for hiring freelance writers or purchasing multiple writing tools. With its comprehensive features, you can focus your budget on other essential areas of your business.
Whether you’re launching a new marketing campaign or need to keep your blog updated, WordHero adapts to your needs, providing tailored content suggestions that make the process smoother and less stressful.
To get started with WordHero, simply sign up, choose a template that fits your needs, and start generating content. The AI will guide you through the process, making it easy to create polished pieces in no time.
💰 AppSumo Lifetime Deal: $89
Rating: 4.62 (428+ reviews)
👉 Get WordHero on AppSumo
Nichesss is your all-in-one AI content creation tool that helps you whip up blog posts, marketing copy, and even images in no time.
Designed for marketers, agencies, and social media managers, it’s perfect for anyone looking to streamline their content generation process.
With over 150 AI tools at your fingertips, you can find profitable niches and create engaging content effortlessly.
Whether you’re brainstorming ideas or crafting the perfect post, Nichesss makes it easy to stay ahead of the game.
Users frequently highlight how Nichesss helps them overcome writer’s block and enhances their productivity. The ability to generate images and find niche ideas is a game changer for many, making it a favorite among content creators.
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Investing in Nichesss can save you money over time by minimizing the need for freelance writers or multiple content tools. With its comprehensive features, you can allocate your budget more effectively.
Whether you’re launching a new campaign or need fresh content for your blog, Nichesss adapts to your needs, providing tailored suggestions that make the process smoother and less stressful.
To get started with Nichesss, simply sign up, explore the various tools available, and start generating content. The intuitive interface guides you through the process, making it easy to create polished pieces in no time.
💰 AppSumo Lifetime Deal: $59
Rating: 4.8 (312+ reviews)
👉 Get Nichesss on AppSumo
WP 301 Redirects is a handy plugin that helps you manage your website’s links effortlessly.
If you’ve ever encountered a broken link or a 404 error, you know how frustrating it can be for both you and your visitors.
This tool is designed to optimize outgoing links, scan for broken ones, and automatically redirect mistyped URLs, ensuring your visitors always find what they’re looking for.
It’s perfect for developers, marketers, and web design agencies who want to enhance their site’s SEO and user experience without the hassle.
Users appreciate how WP 301 Redirects gives them control over their links and simplifies the process of managing redirects. Many have found it to be an essential tool for maintaining their websites and enhancing SEO.
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Investing in WP 301 Redirects can save you time and money in the long run by minimizing the need for constant monitoring and fixing of broken links, allowing you to focus on growing your business.
Whether you’re launching a new site or managing an existing one, WP 301 Redirects adapts to your needs, making it easier to handle redirects and keep your site running smoothly.
To get started with WP 301 Redirects, simply install the plugin, explore its features, and begin setting up your redirects. The intuitive interface will guide you through the process, making it easy to enhance your site’s performance.
💰 AppSumo Lifetime Deal: $49
Rating: 4.88 (278+ reviews)
👉 Get WP 301 Redirects on AppSumo
The Link Chest is your go-to resource for snagging high-quality backlinks with minimal effort.
Think of it as your secret weapon in the SEO game.
When you’re just starting out, getting backlinks can feel like a daunting task, but this tool simplifies the process.
It offers a treasure trove of easy-to-win backlink opportunities, making it a breeze to boost your website’s visibility in search engines.
Whether you’re a blogger, part of a marketing agency, or a solopreneur, this tool can help you kickstart your SEO journey without the usual headaches.
Users often mention how The Link Chest takes the guesswork out of link building. Many appreciate the extensive list of backlink opportunities that can significantly enhance their SEO efforts without requiring endless hours of research.
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Investing in The Link Chest can save you money in the long run by minimizing the need for expensive SEO consultations or services, allowing you to focus your budget on other essential areas of your business.
Whether you’re launching a new blog or trying to improve an existing site’s SEO, The Link Chest adapts to your needs, making it easier to find valuable backlinks that can elevate your online presence.
To get started with The Link Chest, simply sign up, explore the database, and start reaching out to the listed sites for backlinks. The straightforward interface makes it easy to navigate and find the opportunities that suit your needs.
💰 AppSumo Lifetime Deal: $89
Rating: 4.32 (253+ reviews)
👉 Get The Link Chest on AppSumo
WPAutoBlog is your ultimate solution for automating content creation and scheduling on your WordPress site.
With its AI-powered features, you can generate high-quality articles that enhance your SEO and drive organic traffic effortlessly.
Users rave about WPAutoBlog’s ability to save time and improve website traffic. Many appreciate the high-quality content it generates and the excellent customer support that comes with it.
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Investing in WPAutoBlog can save you money in the long run by reducing the need for freelance writers and allowing you to produce more content in-house.
Whether you’re a blogger, a marketing agency, or a small business, WPAutoBlog adapts to your needs, helping you scale your content strategy effectively.
To get started with WPAutoBlog, simply sign up, connect your WordPress site, and start generating articles based on your chosen keywords. Customize your writing style and let the tool do the rest!
💰 AppSumo Lifetime Deal: $39
Rating: 4.82 (100+ reviews)
👉 Get WPAutoBlog on AppSumo
SheerSEO is designed to help you nail your SEO strategy without breaking the bank.
It’s perfect for small businesses and web design agencies looking to boost their online presence.
With features like keyword tracking, backlink analysis, and local SEO management, you can easily keep tabs on your site’s performance and your competitors.
Plus, the user-friendly interface makes it accessible even if you’re not an SEO expert.
If you’re tired of complicated tools that cost a fortune, SheerSEO might just be the solution you’ve been searching for.
Users appreciate SheerSEO for its affordability and the depth of features it offers. Many have noted how it simplifies the SEO process, making it easier to track performance and analyze competitors.
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Investing in SheerSEO can save you money over time by eliminating the need for multiple subscriptions to different SEO tools, allowing you to manage everything in one place.
Whether you’re managing a small business or working as a freelancer, SheerSEO adapts to your needs, helping you effectively track and improve your SEO strategy.
To get started with SheerSEO, simply sign up, explore the dashboard, and start adding your websites. Use the keyword tracking and backlink analysis features to gain insights into your SEO performance and make informed decisions.
💰 AppSumo Lifetime Deal: $49
Rating: 4.75 (77+ reviews)
👉 Get SheerSEO on AppSumo
If you’re looking for powerful SEO tools at a one-time cost, AppSumo’s lifetime deals offer unbeatable value. Investing in the right tools now means you’ll save thousands on monthly subscriptions while staying ahead in the SEO game.
🔗 Check out these SEO tools on AppSumo now
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Hi there, I’m Sandeep Mallya!
I’m an entrepreneur and digital marketing consultant from Bangalore, India. I founded my own digital agency, Startup Cafe Digital, in 2015 to help SMBs leverage SEO, social media, and content marketing to grow their traffic and generate qualified leads for their business.
I launched 99signals in 2016 as a side project to document all the strategies, tools, and tactics that I was using to grow my small agency. The goal was simple: to arm other entrepreneurs and bloggers with all the right information and tools they needed to launch a successful online business.
Since then, 99signals has grown significantly and generates over $10,000 in side income each month. Read More about “About Sandeep Mallya”

Hi there, I’m Sandeep Mallya!
I’m an entrepreneur and digital marketing consultant from Bangalore, India. I founded my own digital agency, Startup Cafe Digital, in 2015 to help SMBs leverage SEO, social media, and content marketing to grow their traffic and generate qualified leads for their business.
I launched 99signals in 2016 as a side project to document all the strategies, tools, and tactics that I was using to grow my small agency. The goal was simple: to arm other entrepreneurs and bloggers with all the right information and tools they needed to launch a successful online business.
Since then, 99signals has grown significantly and generates over $10,000 in side income each month. Read More about “About Sandeep Mallya”
A few links on this blog are affiliate links. If you purchase a product or service through one of these affiliate links, I’ll receive a commission at no additional cost to you.
Rest assured, I recommend only those tools that I personally use and genuinely trust. In most cases, you’ll find in-depth reviews, tutorials, and how-to guides of these tools on my blog to help you make informed decisions.

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