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While major agencies struggle to adapt to AI-powered search, PK SEO is helping businesses reclaim visibility through expert GEO and AI-focused strategies.
— In the wake of Google’s dramatic algorithmic shift towards AI-driven results, many SEO agencies are struggling to keep their clients visible online. But one Sydney-based expert is thriving — and changing the game for businesses across the city.
PK SEO, led by industry veteran Peter Karpouzas, is rapidly emerging as the top SEO specialist in Sydney for businesses that want more than outdated blog content and bloated retainers. With over 25 years of hands-on SEO experience, PK SEO is one of the few digital operators truly equipped to rank websites in today’s new search environment, where AI overviews, featured snippets, and zero-click summaries dominate.
📉 A Turning Point for SEO Agencies
In 2025, more than 80% of search results begin with AI-generated summaries, meaning even top organic positions are seeing fewer clicks. Agencies that once focused on traditional SEO are now being left behind — while businesses with AI-optimized strategies are surging ahead.
Many agencies still rely on outdated playbooks, offering long-term contracts, fluff content, and templated strategies that do little to address how search actually works now.
🔍 Why PK SEO Is Different
PK SEO’s approach is based on GEO – Generative Engine Optimisation — a next-gen strategy designed for Google’s AI systems and conversational search behaviour. Pages are built from the ground up to target:
PK SEO has helped businesses recover from ranking drops caused by the March 2024 and March 2025 Google updates — even outperforming top-listed agencies in key categories.
In one recent success, a PK SEO-optimised page was indexed and ranked on Page 1 within just four hours — while also appearing in Google’s AI Overview and FAQ cards, outpacing even Sydney’s most recognised SEO agencies.
🧠 Real Expertise, Real Results
Unlike most SEO companies, PK SEO doesn’t outsource or delegate. Clients speak directly with Peter — the person doing the work. This hands-on model eliminates the usual agency fluff, allowing for fast adjustments, advanced on-page optimisation, and content built for both human engagement and machine understanding.
Whether you’re a local trade business, legal firm, e-commerce brand, or medical practice — PK SEO crafts tailored strategies that bring in real traffic, leads, and authority.
✅ Trusted by Businesses Across Sydney And Australia
With clients in industries ranging from plumbing and auto detailing to dental and legal services, PK SEO has quietly become the SEO expert other agencies don’t want to talk about.
“When I say I’m going to rank you — I mean it,” said Peter. “My clients aren’t left wondering what’s happening. They see it. They feel it. And most importantly — their phones ring.”
About PK SEO: Founded by Peter Karpouzas, PK SEO is a Sydney-based search engine optimisation specialist focused on GEO (Generative Engine Optimisation), AI-first content strategies, and SEO recovery services. With 25+ years in the industry and a proven ability to outrank major agencies, PK SEO helps businesses dominate visibility in a radically changing digital landscape.
Contact Info:
Name: Peter Karpouzas
Email: Send Email
Organization: PK SEO
Website: https://pkseo.com.au
Release ID: 89165908
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