Top 20 SEO Experts in 2025 [🏆 Rating] – Favikon
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About Favikon, rankings, tools & much more.
Wondering what to pay for a sponsored LinkedIn post? Learn how pricing works, key factors, and tips to get the most from your influencer budget.
See how Anthropic built its B2B influencer marketing program. This case study highlights clear steps, key actions, and results from real collaborations.
Introducing Favikon Authenticity Score – detect fake LinkedIn engagement & manipulated growth.
Wagner Victor is a Brazilian creator known for viral couple pranks, family content, and comedy skits on TikTok and Instagram.
Murilo Mello is a fast-rising Brazilian dance creator known for his energetic performances and festive cultural tributes.
Andressa Castorino blends the discipline of fitness with the emotional warmth of motherhood, delivering content that uplifts, motivates, and deeply connects.
The recipe behind Favikon's viral & coveted rankings.
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Meet the Top 50 Rising Video Creators on LinkedIn Sponsored by Opus Clip
Explore the ultimate influencer marketing platform
Discover +10 Million creators across all industries and niches.
Get Al-Powered and activable insights around creator's profiles.
Manage influencers effortlessly at one place.
Reach out to millions of creators directly on the platform.
Access over +11 M Al-powered rankings.
Gain insights on leading social media strategies
Identify what brands are up to on social media.
Turn your employees into your best brand advocates.
Grow as a creator on social media
Measure your social media stats across all social medias.
Get real-time insights on top performing content.
Rise the ladder to rank in your industry, niche & region.
Earn rewards and Stay motivated as you grow.
Present your best to brands, agencies and sponsors
Get partnership proposals from brands.
Get featured on Favikon in front of +1K brands.
Your ultimate ressource for the creator economy
Sponsored LinkedIn posts are a powerful tool for B2B visibility, but pricing can vary widely. This guide breaks down what you should expect to pay based on follower count, engagement rates, and industry relevance.
This case study looks at how Anthropic set up its B2B influencer marketing program. It covers what they did, how they worked with influencers, and the results.
B2B influencer marketing has become a core part of many business strategies. Instead of focusing on consumers, like in B2C, this approach targets other businesses. It leverages industry experts and professionals to help companies build trust, educate their audience, and generate more qualified leads.
Wagner Victor is a Brazilian content creator and entrepreneur best known for his viral couple pranks, family moments, and comedic skits shared across TikTok and Instagram. With a sharp sense of humor and a strong presence as a father and CEO, he captures the attention of millions by turning everyday situations into playful, relatable content.
Murilo Mello is a fast-rising Brazilian dance creator known for his energetic performances and festive cultural tributes. With over 3.8 million followers on TikTok and a strong presence on Instagram, he’s built a vibrant persona that celebrates Brazilian identity through dance.
Andressa Castorino blends the discipline of fitness with the emotional warmth of motherhood, delivering content that uplifts, motivates, and deeply connects. Whether she’s posting from the gym, the beach, or a birthday party, every upload is an invitation into a life driven by well-being and transformation.
About Favikon, rankings, tools & much more.
The recipe behind Favikon's viral & coveted rankings.
Free tools to power your influencer marketing workflows.
The people & mission that fuels Favikon.
Get access to all Favikon rankings.
Become a select Favikon Partner
Become a select Favikon Affiliates
Highlighting the most influential creators on X, shaping global conversations and trends
Showcasing top creators in the sales niche, driving innovation and engagement across the U.S.
Recognizing global leaders on LinkedIn for their impactful thought leadership and professional insights.
Meet the top 20 SEO experts in 2025, driving success through cutting-edge optimization strategies, AI-driven search techniques, and high-ranking content creation.
Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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Fakhar Nazir is a prominent SEO specialist and content creator from Pakistan, known for his expertise in guest posting and online income strategies. With over 3 years of experience, he has generated significant earnings through SEO projects and freelancing platforms like Upwork. Fakhar shares valuable insights on content marketing, SEO optimization, and digital entrepreneurship through his YouTube channel and social media. He is recognized as a top-rated freelancer and a leading SEO expert in Pakistan.
Social Media Followers: 81.4K
Favikon Authority Score: 7 838 pts
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Fery Kaszoni is the owner of Search Intelligence Ltd, a leading Digital PR agency based in the UK. With a background in SEO, digital marketing, and technology, he shares insights on SEO strategies, digital PR, and link building. His content often includes case studies, industry updates, and innovative approaches to SEO. Fery is known for his entrepreneurial journey, having grown his agency from humble beginnings to a significant player in the industry, emphasizing employee welfare and client satisfaction.
Social Media Followers: 109.7K
Favikon Authority Score: 7 867 pts
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Anna York is a digital marketing specialist with a passion for SEO, Google, and AI Chatbots. With nearly a decade of experience in the field, Anna strives to stay up-to-date with the latest trends in the fast-paced world of digital marketing. She is dedicated to helping others automate repetitive tasks and improve their SEO strategies. Anna shares exclusive tips with her email subscribers and publishes helpful guides on a weekly basis. Her goal is to combine engaging content with strong SEO techniques to achieve optimal website rankings.
Social Media Followers: 88.4K
Favikon Authority Score: 7 922 pts
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Bego Romero is a digital marketing consultant and web designer from Spain, specializing in enhancing online visibility and sales through strategic web design and sales funnels. She is the founder of Aceleradora Digital, a platform aimed at transforming businesses into profitable digital entities. Her content focuses on digital marketing strategies, web design tips, and the use of AI tools to optimize business processes. Bego is recognized as a top LinkedIn creator in Spain.
Social Media Followers: 79.3K
Favikon Authority Score: 7 922 pts
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Mark Williams-Cook is a seasoned SEO expert with over two decades of experience. He is the Director at Candour, an SEO agency, and the founder of AlsoAsked, a search intent research SaaS tool. Mark is known for his insightful SEO tips, experiments, and the 'Search with Candour' podcast. He actively shares SEO updates and tips on LinkedIn, where he has built a substantial following. Mark is also an international speaker and has been featured in major publications like the Wall Street Journal and BBC News.
Social Media Followers: 79.8K
Favikon Authority Score: 7 929 pts
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Matt Diggity is a prominent SEO expert and entrepreneur, known for sharing actionable SEO strategies based on real test results. He is the founder of Diggity Marketing, Leadspring, The Search Initiative, and the Chiang Mai SEO Conference. Matt offers insights into SEO, digital marketing, and entrepreneurship through his YouTube channel and social media platforms. He is also an angel investor, seeking opportunities in digital startups.
Social Media Followers: 232.9K
Favikon Authority Score: 7 932 pts
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Aleyda Solis is an internationally recognized SEO consultant and founder of Orainti, a boutique SEO consultancy. She is known for her expertise in SEO strategies, offering tutorials, reviews, and interviews through her YouTube series 'Crawling Mondays.' Aleyda is also a prolific speaker, having presented at over 100 conferences worldwide, and an author of SEO literature. She actively shares insights through her SEOFOMO newsletter and LearningSEO.io platform, making her a key figure in the SEO community.
Social Media Followers: 263.8K
Favikon Authority Score: 7 967 pts
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Barry Schwartz is a prominent figure in search engine marketing and optimization, serving as the President of RustyBrick, Inc. He is known for his contributions to the SEO community through his work as an editor for Search Engine Roundtable and Search Engine Land. His social media presence focuses on updates and insights related to Google algorithms, search ranking volatility, and industry trends, often sharing interviews and analyses that engage the SEO community.
Social Media Followers: 292K
Favikon Authority Score: 8 028 pts
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Nathan Gotch is a seasoned SEO expert and entrepreneur, known for his deep expertise in search engine optimization. He is the Co-Founder of Rankability and the Founder of Gotch SEO Academy, where he provides comprehensive SEO training and resources. Nathan shares cutting-edge SEO strategies through his YouTube channel and other platforms, focusing on data-driven techniques to improve search rankings and organic traffic. His work is widely recognized in the SEO community, with features on platforms like Semrush and Ahrefs.
Social Media Followers: 202.4K
Favikon Authority Score: 8 035 pts
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John Rush is a startup founder and SaaS entrepreneur with a focus on building and automating multiple projects. He shares insights on startup growth, marketing strategies, and the use of AI in business. His content emphasizes practical lessons learned from his experiences, including the importance of SEO, organic growth, and the pitfalls of traditional funding methods. He actively engages with his audience on platforms like Twitter and LinkedIn, providing valuable advice for aspiring founders and indie makers.
Social Media Followers: 88.7K
Favikon Authority Score: 8 039 pts
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Lily Ray is a prominent SEO expert and DJ based in NYC, known for her deep expertise in search engine optimization. As the Senior Director of SEO & Head of Organic Research at Amsive Digital, she leads a large team and shares her insights through articles, interviews, and conferences globally. Her content focuses on Google algorithm updates, E-E-A-T, and technical SEO. She was named the #1 most influential SEO expert in 2022 by USA Today.
Social Media Followers: 142.5K
Favikon Authority Score: 8 062 pts
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Ann Handley is a digital marketing and content expert, recognized as a Wall Street Journal bestselling author. She serves as the Chief Content Officer at MarketingProfs, where she empowers marketers with practical skills. Her social media presence focuses on writing, content quality, and the impact of AI on marketing. Handley is a keynote speaker and has authored influential books like 'Everybody Writes.' She advocates for authentic engagement and the importance of empathy in content creation.
Social Media Followers: 957.8K
Favikon Authority Score: 8 088 pts
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Philipp Klöckner is a tech analyst, investor, and advisor specializing in digital marketing and organic growth. With a background in SEO and product management, he has extensive experience in eCommerce, comparison search engines, and marketplaces. He is known for his critical analysis of tech industry trends and financial markets, often sharing insights on platforms like LinkedIn and through his podcast, Doppelgänger Tech Talk. Based in Berlin, he also advises ventures globally.
Social Media Followers: 110K
Favikon Authority Score: 8 096 pts
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Connor Gillivan is a seasoned entrepreneur and SEO expert, known for scaling B2B and SaaS companies. He shares daily insights on SEO strategies, content marketing, and business growth through engaging posts. With a track record of founding multiple successful businesses, including FreeUp, he now runs a portfolio of companies and offers SEO training. His content focuses on practical advice, tools, and methodologies for improving online visibility and driving traffic, making him a valuable resource for marketers and business owners.
Social Media Followers: 99.4K
Favikon Authority Score: 8 106 pts
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Amandine Bart is a prominent figure in the SEO industry, known for her innovative approach to making SEO accessible and understandable without the usual complexities. As the CEO of 'SEO Sans Migraine,' she offers tailored training and support, focusing on demystifying SEO for a broader audience. Amandine is also a strong advocate for female empowerment in tech, using her platform to inspire women to take leadership roles. Her content is educational, often sharing practical SEO tips and personal insights.
Social Media Followers: 121.3K
Favikon Authority Score: 8 148 pts
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Diego Ivo is a prominent figure in the Brazilian digital marketing scene, serving as the CEO and founder of Conversion, the largest SEO agency in Brazil. His social media presence is heavily focused on SEO, digital marketing, and brand growth, offering free courses and resources to educate others in these fields. He frequently shares insights on marketing strategies, branding, and growth, positioning himself as an expert in leveraging data and science to dominate the market.
Social Media Followers: 98.3K
Favikon Authority Score: 8 230 pts
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Rand Fishkin is the co-founder of SparkToro and Snackbar Studio, and author of 'Lost and Founder.' He focuses on marketing, audience research, and the evolving landscape of digital marketing, often discussing the impact of AI on the industry. His social media presence emphasizes the importance of understanding audience behavior and adapting marketing strategies accordingly. He identifies as a feminist and enjoys cooking, often sharing insights on marketing trends and challenges faced by marketers today.
Social Media Followers: 649.7K
Favikon Authority Score: 8 235 pts
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Julian Goldie is an SEO expert specializing in link building and traffic generation. He offers actionable insights and strategies to boost website rankings on Google. With a focus on whitehat techniques like the 'Skyscraper Technique,' Julian has partnered with numerous clients, delivering significant traffic increases. He shares his expertise through YouTube videos, podcasts, and published works, providing free resources and strategy sessions to help businesses grow online.
Social Media Followers: 172K
Favikon Authority Score: 8 291 pts
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Craig Campbell is a seasoned SEO expert and digital marketer based in Glasgow, Scotland, with over 22 years of experience. He offers consultancy, training, and practical tips on SEO and digital marketing through various platforms, including YouTube and LinkedIn. Known for his no-nonsense approach, Craig provides valuable insights into making money online, link building, and optimizing website performance. His content is educational and aimed at both business owners and digital marketing professionals.
Social Media Followers: 1.4M
Favikon Authority Score: 8 333 pts
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Romuald Fons is a renowned digital marketer and entrepreneur, recognized as a top business influencer by Forbes. He is the founder and CEO of BIGSEO, a leading digital marketing agency, and a Mensa member. With over a decade of experience, he has educated over a million people in digital marketing and SEO, particularly within the Spanish-speaking community. His content focuses on SEO strategies, digital marketing, and leveraging AI for business growth.
Social Media Followers: 1.7M
Favikon Authority Score: 8 359 pts
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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.
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