A year of B2B campaign data reveals where LinkedIn commands a premium, where costs align with Google Search, and how to budget accordingly.source

Demand Gen is getting Gemini-powered creative recommendations, enhanced video optimization and new measurement tools.source

API v24.2 introduces AI visibility tools, stronger security controls and new PMax reporting features for advertisers and developers.source

Google is rolling out new Merchant Center agency roles that centralize client access management and strengthen security.source

Recommendations depend on confidence, not just content. Here’s how search, knowledge graphs, and third-party proof influence AI decisions.source

Traditional competitor campaigns can be expensive and ineffective. These alternatives help you reach buyers more efficiently.source

Your content may already be surfacing for searches you never planned for. Here’s how to identify those opportunities and act on them.source

A ruling against Google signals a broader shift: companies may be responsible for AI-generated errors, even when humans didn’t write them.source

A step-by-step guide for spotting competitors, affiliates and misleading advertisers in your branded search queries.source

This update should only take a few days to roll out.source