From the super early days of Google through using AI today for SEO – we covered a lot in this interview.source

Google’s new AI targeting mode is designed to help brands reach entirely new brand-unaware audiences earlier in the discovery journey.source

TikTok Shop creators understand the psychology that drives action. Here’s how to apply the same persuasion principles to written content.source

Use GSC, Reddit, People Also Ask data, customer insights, and AI prompt trends to uncover the questions that drive search visibility.source

Mumbai, 28th May 2026 – Infidigit, a leading AI-enabled digital growth partner, has been recognised by multiple awards for its campaign for Mochi Shoes. It clearly demonstrated how content built for user intent and AI discovery can drive measurable organic growth.The Shift to...

Citations only show the outcome. The real advantage comes from building a brand AI systems consistently retrieve, recognize, and recommend.source

The easiest way to survive AI search may be the least exciting SEO advice ever: build a real brand.source

The latest OpenAI rollout brings ROI-focused campaign optimization and conversion tracking directly into ChatGPT ads.source

Google says these are “new ways to help you find high-quality content and firsthand perspectives.”source

SEMRUSH ONEStay Ahead in AI Search & Traditional SEOThis study was originally published in March 2025. We’ve since refreshed the study with fresher data. When Google rolled out AI Overviews (AIOs), it was arguably the most disruptive change to the search landscape since the...