The easiest way to survive AI search may be the least exciting SEO advice ever: build a real brand.source


The latest OpenAI rollout brings ROI-focused campaign optimization and conversion tracking directly into ChatGPT ads.source

Google says these are “new ways to help you find high-quality content and firsthand perspectives.”source

SEMRUSH ONEStay Ahead in AI Search & Traditional SEOThis study was originally published in March 2025. We’ve since refreshed the study with fresher data. When Google rolled out AI Overviews (AIOs), it was arguably the most disruptive change to the search landscape since the...

Google Ads will begin deleting over 37 months reporting data in June unless advertisers export it beforehand.source

Google is introducing Real-Time Policy Reviews to speed up ad approvals with instant feedback during campaign creation.source

AI visibility is now a macro measurement problem. Here’s how to build a defensible framework for tracking recommendation trends.source

New updates to help you spot and connect with high-quality, original content in Google Search.source

Data from 10 websites shows why original research, tools, and answer-first content outperform generic educational articles in GEO.source

Media KitTake this Reader SurveyIn May Google updated the design of the icons for its Workspace services, but the new look of Gmail, Docs, Sheets and other apps has already become fodder for jokes and memes on social media.Google explained the redesign is intended to ensure...
