SEMRUSH ONEStay Ahead in AI Search & Traditional SEOThis study was originally published in March 2025. We’ve since refreshed the study with fresher data. When Google rolled out AI Overviews (AIOs), it was arguably the most disruptive change to the search landscape since the...

Google Ads will begin deleting over 37 months reporting data in June unless advertisers export it beforehand.source

Google is introducing Real-Time Policy Reviews to speed up ad approvals with instant feedback during campaign creation.source

AI visibility is now a macro measurement problem. Here’s how to build a defensible framework for tracking recommendation trends.source

Data from 10 websites shows why original research, tools, and answer-first content outperform generic educational articles in GEO.source

Media KitTake this Reader SurveyIn May Google updated the design of the icons for its Workspace services, but the new look of Gmail, Docs, Sheets and other apps has already become fodder for jokes and memes on social media.Google explained the redesign is intended to ensure...

Here’s how feeds, landing pages, and audience signals help Shopping, Performance Max, and AI Max campaigns appear in AI Overviews.source

New clickstream data shows AI Overviews reshape user behavior, from reverse scrolling to longer SERP evaluation across search intents.source

OpenAI is expanding ChatGPT into performance advertising with conversion-focused ads, tracking tools and pay-for-results pricing.source

Google CEO says AI will reshape Search into a task-running system, even as Google insists it will keep linking users to the open web.source