Are you the type of SEO that digs into all the Google Search Console reporting every single day, to find technical issues or other problematic issues? Or do you sit back and just wait for an email from Search Console warning you about an issue you need to address? More importantly,...

Catalan search behavior exposes a deeper AI retrieval problem: language identification errors reshape rankings, citations, and AI answers.source

Reddit’s role in AI search is often oversimplified. Here’s how AI training, licensed access, and retrieval systems influence what AI cites.source

Your buyers already have a shortlist before they reach Google. Here’s how to influence the conversations that put brands on it.source

The cross-channel ad ops problem is real and mostly ignored. Here’s what it’s costing performance marketers — and what’s actually changing.source

AI is becoming an indispensable part of SEO work, boosting productivity by automating repetitive tasks. This way, specialists can concentrate on analysis and growth. In 2026, leading AI tools will help with keyword research, content optimization, technical audits, reporting, and...

Google says llms.txt is not needed for AI search visibility, but Lighthouse now flags whether sites have one.source

Google’s new Ask Advisor aims to unify campaign management, analytics and optimization workflows through a Gemini-powered AI collaborator.source

Google is expanding its UCP with AI-powered checkout, shopping and payments features designed to support the next phase of conversational commerce.source

Google is adding multimodal Gemini-powered asset generation, video creation and creative testing tools to Asset Studio.source