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These firms are helping brands and tech companies reach new customers in creative ways.
Marketing, a must for all businesses, helps companies create a narrative around their brand and attract new customers. For tech startups, marketing services are especially important. They can convey complex ideas about new products or services to audiences and help find new avenues for growth through strategies like branded content and search engine optimization, or SEO. Below, we highlight some of the top marketing companies in New Zealand helping businesses thrive.
Fabric Digital is a marketing agency that uses its specialized services to help clients grow their revenue streams. Its primary focus is providing better pay-per-click, or PPC, services where advertisers pay content publishers when users engage with advertisements. Its other digital services include social media marketing, web design and search engine optimization, or SEO.
HairyLemon is a full-service marketing agency that works with global brands and local government agencies. The company’s services range from branding consulting to analytics tracking and web development. According to hairyLemon, it uses tools such as Shopify and Hubspot to help grow a brand’s digital presence.
MBN is a digital media company based in Aukland and Wellington. The company specializes in communication consulting and providing technology to help companies leverage and benefit from their data. For example, MBN gives clients access to an API that enables them to access an inventory of remarketing, or retargeting, ads in order to reach customers who’ve already engaged with the brand.
Tracksuit is a cloud-based platform that helps companies track their brand. By creating custom surveys, the platform captures data on name recognition, lead conversion, customer types and competitors, which it then uses to prescribe growth strategies. Tracksuit was founded in 2021 and has secured funding from notable investors.
Headquartered in Christchurch, Mint Design provides digital marketing solutions to local businesses. The firm specializes in elevating businesses’ digital presence by combining UX-optimized websites, stunning visuals and strategic paid advertising campaigns and earned media opportunities.
Reason is a digital marketing agency that provides strategic advertising solutions. To run informed campaigns, the company analyzes large data troves to inform its paid media, content and search engine optimization efforts.
Movio is a data company that provides marketing solutions for the cinema industry. Its platform analyzes past audience behaviors and experiences, then uses the insights to help theaters market films by creating hyper-personalized ad content. Movio also keeps a holistic view of past campaigns to find specific wins for individual locations and companies.
DDB is a global advertising group with a branch in Aotearoa, New Zealand. DDB Aotearoa has worked with Samsung, McDonald’s, and several local brands. The firm specializes in creative marketing campaigns and provides public relations, influencer marketing and content development services.
Back9 Creative is a comprehensive marketing firm that provides various solutions to grow brands. The company starts by creating a custom website optimized for visibility and SEO; it also includes marketing strategy, ad buying and placement. Since launching in 2008, Back9 has worked with various private companies and government departments.
Forge Creative is a marketing agency that provides digital and physical advertising solutions. On the digital front, the firm employs designers, SEO experts and copywriters to develop highly optimized websites and help increase brand exposure. Forge Creative also works on physical branding by designing packaging, catalogs and other physical assets.