Facebook marketingLead GenerationOnline MarketingSEOTechKnowZoom Your Traffic
In this #TechKnow Session Parveen explains, what are the best ways to create leads from Facebook?
A few questions to answer before we look at FB promotion
- What’s your business about? Is your business audience on Facebook?
- You’d want to capture user’s details to connect with them (1 step) or direct them to a website to signup/subscribe/buy (2 steps)?
- Do you have something to give the subscriber/lead as a complimentary add-on (download, free eBook, trial or some giveaway)?
- Have you used paid marketing before? Whats been your experience?
- Are you looking at generating leads as a short term strategy (season, festival) or long term (business growth)?
Once these are answered then a FB promo strategy can be developed.
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