Google added in topics about generative AI optimization, how third-party tools are not endorsed by Google and more.source

The update provides additional guidance on when audience targeting restrictions could affect campaign delivery and reach.source

Microsoft is opening more premium ad inventory to cryptocurrency advertisers while maintaining existing compliance requirements.source

CEO Matthew Prince expected bots to outnumber humans by 2027. New Cloudflare data shows that the milestone has already arrived.source

The path from discovery to decision is getting harder to see. Learn how to combine traditional attribution with new signals of influence.source

From travel planning to product research, users increasingly seek confidence, recommendations, and a faster path to action.source

Viewers don’t just watch TV ads. They search. Here’s how to capture demand, measure search lift, and connect search to media planning.source

These are enhanced publisher landing pages, where you can follow the publisher, see the publishers latest articles, videos and social posts all in one place.source

Uploading your customer list to Google Ads can give Google’s AI a competitive advantage as privacy changes make tracking less effective.source

Keyword research and on-page optimization still matter, but authority, distribution, and brand visibility now drive more organic growth.source