Google Ads API v25.1 adds new tools for lift measurement, benchmarking, brand sentiment, and loyalty reporting.source

Enhanced Matching could help advertisers expand the reach of their first-party audiences using consented publisher signals.source

A 41-day experiment reveals how JavaScript-only navigation limits AI crawler discovery and why fixing it later can be harder.source

Reddit’s share of ChatGPT Search citations fell from 3.83% to an average of 0.52% between Aug. 14 and Aug. 17. Promptwatch says.source

Advertisers in Europe will gain access to a new high-intent channel as OpenAI significantly expands its global advertising footprint.source

AI systems can miss content that search engines handle well. Learn what to check so your pages can be crawled, understood, and cited.source

Three months after Google Marketing Live, Google Ads is laying the groundwork for better B2B lead gen. Here’s what to act on now.source

From LinkedIn’s anti-slop systems to AI watermarking, platforms are building new ways to identify low-value content. Here’s what survives.source

The update will take a few days to roll out.source

Traffic swings, attribution gaps, and unexpected citation patterns offer a clearer picture of how AI Overviews affect organic search.source