Publishers demanding citations and traffic from AI platforms should give the same credit to the data, research, and reporting they use.source

Google will upgrade eligible Search campaigns to AI Max from Sept. 1, enabling search term matching and text customization.source

A new Google help document explains how experimental Deal Ends annotations highlight eligible Shopping ads with urgency badges.source

A new Google Ads help document explains how corporate email requirements will affect sensitive account actions during the pilot.source

Google says its Aug. 17 Smart Bidding update will make budget-limited campaigns more predictable.source

Search can only capture existing demand. Learn why YouTube helps create future buyers, making search campaigns more efficient over time.source

Most trends fade. Some become entirely new markets. The difference is visible in search data if you know where to look.source

A 26-week case study shows how connected search marketing efforts improved visibility, addressed buyer friction, and reduced CPA.source

Jeff Dean has been with Google for over 27 years, and helped build Google Search in the early days through AI Mode.source

Microsoft now lets advertisers block Audience Ads from appearing next to specific page titles, for more control over ad placement.source